Cool Company of the day: Dogmatic for dogs
The Westminster Show that aired this week was another glowing example of just how crazy we all are about our dogs…
We’re included in the craze - we have 7 (yes, seven) dogs total in our respective homes.
And one of the most common things people do with their dogs is treat them like … humans. People talk to dogs like they understand english, people sleep with dogs in the bed, people buy them gifts, people feed them Purina dog chow—HOLD IT—what’s not right with this picture?!
Well, Dogmatic Products is changing that part of the picture. With dog food products like Woofy Pop microwave popcorn for dogs, and Nachews (nacho shaped rawhides) in a slew of flavors, clearly humanized food products for dogs have now gone mainstream.
What makes this company cool, aside from an entertaining flashy website, and a certain trendiness, is the creativity and out-of-the-box thinking that has led them to come up with products that humans can relate to as much as dogs do. Fido’s favorites and fido’s owner’s favorites are now one and the same. This one has success written all over it.
What a Cool Company!!!
By the way, did you click on the link to the Westminster Show? You can see a video of the "Best in Show," Rufus, the Bull Terrier, on that homepage.
Maybe we should get an 8th dog?
February 22nd, 2006 at 11:33 am
I have had the pleasure of meeting the founders of this company, and I must say they are truly a great group. This company is dedicated to changing the industry to provide unique, fun healthy treats, as well as, toys for both Dogs and Cats. If you have not had the chance to check out their website I would highly recommend it
Mike Fina
February 23rd, 2006 at 9:33 am
As the owner of the-petset.com, a line of fine stationery for dogs (and the humans who correspond for them), I can confirm that "Dogs Rule", to steal a line from Petdigree. In an industry that reports spending of over $34 Million in 2005 and growing…it tells us that Americans are willing to spend almost any amount on their "furkids", as long as the products are unique and well made and that the company understands that we have become dog-companions, not dog owners.
Check out BARK Magazine, to see how dedicated some people are.
Much success, Dogmatic!