StartupNation Blogs

Recently, I received some interesting information from a small business owner who is pursuing his passion, and thought I would share his tips with you. Meet Shy Figaro, a successful, high-end fashion designer and entrepreneur.
Tell us about your business and why you started it.
I’m fascinated about beauty and elegance, and believe that fashion is a [...]

Fantastic! We don’t have to listen to repetitive campaign advertisements any longer!
But the best news for small business owners now is that many media members will start focusing on stories that have nothing to do with candidates, politics or Washington.
Are you ready?
If you haven’t already done so, start preparing your:
- Unique Story for a Holiday Pitch.
What is [...]

Many new entrepreneurs often ask me how they can easily get media members to talk about their products and services. Basically, they want a “magic success pill.” And I completely understand.
After working diligently to turn your idea into a real business, you just want to get things going and “watch the money roll in.” [...]

On Tuesday, I gave you the first two steps for doing your own PR. It is possible to get some great publicity on your own, but you need to spend time on research and preparation in order to be successful.
And if you missed Tuesday’s entry, you’ll find the first two steps to start your own [...]

Many entrepreneurs have told me recently that they want to use PR to build their businesses. But they feel frustrated because they can’t afford a publicist.
The good news is that you don’t need to hire a publicist to build buzz for your new business. Now, be aware that it is going to take time and [...]