If you are the owner of an eCommerce website, you are continuously looking for ways to improve the conversion rate on your site and to drive more sales. To that end, here are 45 tips to turbocharge your eCommerce site:
Define Your Audience
Segment your audience by lifetime value.
Segment your audience by recency (When was the last [...]
If you sell products or services through your website, speed is critical. People’s attention spans online are notoriously limited.
That means you need to capture your site visitors’ attention and compel them to click through your conversion funnel. The process should be as intuitive and seamless as possible.
If you distract them, if you leave them stranded, [...]
Hi gang,
Well, Google pulled off another surprise yesterday and announced that they have been working on a web browser, named Chrome. They made the beta available for download to the general public and within 1 day, Google has 1% of the browser market!
There are a ton of possibilites here for Chrome to integrate into all [...]
Hi gang,
Ahhhhh, back home in beautiful Charlotte. 95 degrees and raining. Welcome to the South in a prematurely hot summer.
I wanted to give my opinion as to why there was so much venom this year at eBay Live. And by venom, I’m talking about this:
http://www.youtube.com/watch?v=IHY0r3Sn9rc
And this:
http://www.youtube.com/watch?v=zBX4vRjPHXM
Both of these incidents occurred at the town hall meetings [...]
Hi gang,
Well, it’s that time of year again - eBay Live - Chicago.
I remember my first eBay Live very well. It was in New Orleans several years ago, back when I was but a guppy in the seller bowl. What I remember the most about N.O. Live was that it was [...]
Hi gang,
I am an Iphone freak - had it since it came out and you will have to pry it from my cold, dead hands.  It sleeps gently next to me and my wife on an 800 thread count satin pillow at night (kidding! … ? ).
So I did the happy dance when Steve Jobs announced [...]
Hi gang,
Yeah, eBay has been a tough marriage the last few years for us. Â
First they jack up my Store insertion fees 150%, then they institute undocumented policies concerning the feedback system and we almost get kicked off the site (neutrals are now negatives!), then they announce fee structure changes that actually RAISE our fees, then [...]
Hi gang,Â
Late last week, eBay rolled a new site promotion.  Here it is, taken from the Community Announcements board at eBay.com:
***Offer Free Shipping and Get 15% off your Final Value Fees from May 23-June 1***
Hi everyone. Offering free shipping is a great way to make your items stand out from your competition. Buyers love it, and it [...]
Hi gang,
It’s being widely reported this weekend that eBay has entered into a partnership with Buy.com to allow Buy.com to sell lots and lots of product on eBay.com.  As of this moment, Buy.com has over 140,000 3-day listings active on the site. In April Buy.com did roughly $700,000 in sales on eBay.
None of that matters to [...]
