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Posts Tagged ‘business plan’

Do you rely on press releases too much?

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It’s early in the morning, and I am answering another e-mail from a brand new entrepreneur. He “needs” a press release written ASAP.
 I respond to discover more information. Basically, he’s another new business owner offering a significant discount for his new product.
Now, this may have involved a lot of time and work on [...]

Don’t Expose Your Assets!

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There you are. You just finished reading Rich and Jeff Sloan’s book and you are fired up! You have an idea that you are certain will make make the invention of those small yellow sticky notes look like small potatoes.
Not only that, but you are so proud of yourself, because you have done [...]