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I just cringe when I call a business and get some home recording message from a 1980’s answering machine. All home-based businesses need a professional answering service. Whether you are a solo entrepreneur looking for a professional “staff member” (i.e. virtual phone service) to field calls, or an at-home sales rep missing sales leads [...]

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We are women. Watch us Manage!
I have people ask me, usually men, how do you do it all? How do you take care of the family, and your business, and be so management oriented?  Did you study business management in college, get an MBA? No sir, I did not even finish high school. I even [...]

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On Tuesday, we heard from Tasha Golden of “The Hymn Project,” www.thehymnprojectCDs.com. Here are more treat tips from Tasha on starting a business in a unique, niche:
What techniques have worked the best in bringing in new sales? Why do you think that is?

Most of our sales have come from our online accessibility; most of our [...]

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Whether you are creating a new Web site or reviewing the one you already have, there are three key factors to keep in mind.
Are you guilty of these three Web site sins?
1. Visitors can’t get the information they need.
This is pretty obvious, but often overlooked. It can be enticing to use fancy videos, too many keywords, [...]

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Do you really need a newsletter? Well, if you don’t have one, you are missing out on a cost-effective way to attract new business and provide loyal customers with valuable information.
Here’s how it works it three simple points:
1. Think about what your customers want.
How you can provide your customers with new and worthwhile information?
How can you [...]

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With over 70% of the economic experts expecting a last quarter uptick in the economy, now is the perfect time to start preparing for the extra business.  I am a big fan of using virtual assistants to help build out my team during peak seasons.  This is an especially useful business strategy in today’s [...]

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Some companies are doing well during these tough economic times. That’s why I sat down with David Durick of gotoBilling, www.gotobilling.com, to find out the secret to their success (and how marketing has played a role in their significant growth over the past year).
Here’s what David had to say…
What do you do at gotoBilling.com and [...]

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Most people associate telemarketing with outbound sales call centers- a huge room full of employees with headsets on making calls for sales, lead generation, or collecting survey information or donations. But telemarketing also works the other way around. If you don’t have the staff, or language capabilities to support taking calls, inbound telemarketing is a [...]

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Given the global recession, real estate presents new challenges and opportunities for business owners. Businesses especially are affected by the pressures of reduced demand and tighter lending criteria. The fact is, you’re challenged to do more with less.
I just moderated an expert panel on video as part of the Wells Fargo Webcast Series on this very topic [...]

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Our ally, Victoria Colligan of LadiesWhoLaunch has been a huge supporter and advocate for our Leading Moms in Business competition. She and her team created considerable awareness among the LadiesWhoLaunch community about the competition and many of her members ended up being named winners.
Victoria, ever committed to the success of moms, provided us with this great [...]