StartupNation Blogs

To follow up on a previous post requesting feedback on topics and offering to highlight members of the community, I learned of Outspoken Media, Inc.—an internet marketing startup that was founded in January by three women who wanted more for their clients. Partner Rae Hoffman just finished 20th in the recent Startup Mom competition, an [...]

Great site: www.embracethelemon.com
Terrific example of a website that is almost 100% twitter feeds + has great you tube promotion. See their youtube channel.

The Lemon’s Lament

I wonder if products have the same experience people do, that when they meet their match, they feel like they are “home?” I’ll bet the product manager of this doosey has earned his bonus:
Hillshire Farm ham and turkey + reusable Gladware
= Green, Money Saving, The-Big-Corporation-Proves-It-Can-Still-Listen-To-Customers

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What partnerships could you consider in your business?
Example: B&B could supply guests with brunch [...]

When you consider your business model (which includes your marketing efforts), you generally concentrate on these core components:

Why will people pay you? (money, votes, donations)
What does it cost you to sell your item…margins?
What protects you from competition, price-feature battles?
How will you turn an agnostic audience into loyal customers?

Early on when transactions had no costs, doing [...]

I picked up a book in the airport recently: Wishful Drinking by Carrie Fisher. It’s a fast read and has enough tabloid photos to keep you interested. Her come-sit-by-me-and-dish point of view is disarming and I genuinely enjoyed her tales, her vulnerability and her wit. More importantly, I respect what she is doing.

Wishful Drinking

Carrie Fisher [...]

Recently, I was contacted by a PR firm (Attention) and asked if I would profile Blake Mycoskie on my blog(s). I’m ashamed to say how long it’s taken me to turn this piece around, however seeing the latest ATT commercial featuring Blake after a long day of meetings (at my day job) shamed me into finishing. My [...]

By Erin Jacobs, VerticalResponse
Customers often ask me, what are the best offers to use in email marketing programs, or any lead generation program for that matter.  The answer, of course, is dependent on a list of factors- among them: What is the nature of your business? What are you trying to achieve with your email? [...]

Scientists are now studying Startup Attention Deficit Disorder - a condition that causes entrepreneurs to start up new businesses mere seconds after they launched their original idea.
I know this from experience. I am a S.A.D.D. sufferer, or, as some call us, a serial entrepreneur. As soon as I start one business, I get a second [...]

Just reading a post on “is social marketing for the young” and I have to wonder…
I  hesitate to say if it’s generational or not, bc I might be on the line at age 35. But someone asked me today if I twitter or tweet — and I just had to laugh. I opt for the [...]