StartupNation Blogs

In the process of promoting your products and services to potential customers, are you also promoting yourself?
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Competition is fierce today, and people want more for their money. This means that they are not just looking at products and services – but the people behind the businesses as well.
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With this in mind, what kind of image [...]

We are women. Watch us Manage!
I have people ask me, usually men, how do you do it all? How do you take care of the family, and your business, and be so management oriented?  Did you study business management in college, get an MBA? No sir, I did not even finish high school. I even [...]

Over the 4th of July, I was walking around an affluent neighborhood and about every block or so, there were children selling lemonade.
Lemonade Stand 1.
At the first stand, the kids were yelling from a bench about their lemonade and how much it cost. They were so loud that people were running to get away from [...]

I wonder if products have the same experience people do, that when they meet their match, they feel like they are “home?” I’ll bet the product manager of this doosey has earned his bonus:
Hillshire Farm ham and turkey + reusable Gladware
= Green, Money Saving, The-Big-Corporation-Proves-It-Can-Still-Listen-To-Customers

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What partnerships could you consider in your business?
Example: B&B could supply guests with brunch [...]

When you consider your business model (which includes your marketing efforts), you generally concentrate on these core components:

Why will people pay you? (money, votes, donations)
What does it cost you to sell your item…margins?
What protects you from competition, price-feature battles?
How will you turn an agnostic audience into loyal customers?

Early on when transactions had no costs, doing [...]

So excited to share that the 2009 Leading Moms in Business are catching the attention of major media! ABC News’s Tory Johnson just ran a feature on the winner of the 2009 StartupNation Leading Moms in Business Competition.
See the video…

The competition was sponsored by VerticalResponse, a leading email marketing company that we use here at StartupNation [...]

I picked up a book in the airport recently: Wishful Drinking by Carrie Fisher. It’s a fast read and has enough tabloid photos to keep you interested. Her come-sit-by-me-and-dish point of view is disarming and I genuinely enjoyed her tales, her vulnerability and her wit. More importantly, I respect what she is doing.

Wishful Drinking

Carrie Fisher [...]

Recently, I was contacted by a PR firm (Attention) and asked if I would profile Blake Mycoskie on my blog(s). I’m ashamed to say how long it’s taken me to turn this piece around, however seeing the latest ATT commercial featuring Blake after a long day of meetings (at my day job) shamed me into finishing. My [...]

Boy, it sure does sound like that is a silly thing to say? How do you make money when you do not have work? Well, it isn’t easy…but you can do it. My husband lost his job two months ago, after 25 years in aerospace…..now who has issues? He is OK though because:
1) He is [...]

On Tuesday, we talked to super Mom entrepreneur, Stacy Roderick. Stacy helped create the one-stop resource for paperless invoicing, marketing and electronic billing atGoToBilling, www.gotobilling.com.Today, Stacy shares more of her work-life balance success tips.
What advice do you have for other couples who work together? Â
Separation of duties and plenty of communication. Try not to step on each [...]