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Trends, tips and real-life anecdotes from industry experts
Niche Marketing

At Your Service: How To Distinguish Your Services

Is it time to reinvent your UVP and better distinguish your services? Welcome back to the blog series, “Change Your Message,” and the next series of posts starting with “How to Distinguish Your Services.” (If you missed our last post or simply need a refresher click here!), now on to today’s post! Services, of course, [...]

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Cloud System

Copy, Shmopy… Why do you need all this content?

It’s still the ruling king when it comes to business success! Make sure your site is optimized for the search engines with the right keywords! Add appropriate SEO words to your social-media campaign! Create current blogs, newsletters and videos! You see these messages through various mediums all day at work. And while you may be [...]

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Are You Still Working in Communication Silos?

It’s time to review your entire sales plan! The days of working in silos are over. Online information ties all sales and marketing activities together. If you have independent teams for social media, search engine optimization (SEO) content strategy, public relations, video, mobile, sales, and more that work in silos, you are losing new customers [...]

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loyalty program overview

Loyalty & Consumer Rewards Programs

When businesses start to consider ways to use and collect data, many consider the benefits of a loyalty program. Sometimes referred to as a “consumer rewards program,” these plans establish a way for businesses to retain customers and provide customers with special deals like price cuts, new and improved services, or free rewards. Like all [...]

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Hatching Your Million Dollar Business Idea: Working from your strengths

Working from your strengths In his book, Management Challenges for the 21st Century, renowned management consultant Peter Drucker dedicates a full chapter (Chapter 6) to managing oneself. The chapter opens with these questions: What are my strengths? What is my contribution? What are my relationships and responsibilities? Drucker focuses on working from strengths. However, your [...]

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Hatching Your Million Dollar Business Idea

Learn how to develop your business idea These posts are meant for individuals who either work alone, with a few or with many others. Its intention is to help those both inexperienced or experienced in business idea development. The Basic Egg Everyone faces challenges while hatching business ideas, although those challenges vary from person to [...]

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get motivated

Top 7 Things To Do When You Can’t Get Motivated

A few years ago, I had a business partner who simply couldn’t make himself get things done. He told me he had the best intentions but simply couldn’t make himself do the things on his to-do list. At the time, I didn’t have much empathy. We were under deadline and I could not at all relate. I’d [...]

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Business Writing, Blog

Welcome Dan Tepke, New Guest Blogger on StartupNation

We’re excited to welcome Dan Tepke as a guest blogger on StartupNation. Dan’s perspectives is one of entrepreneur, advisor to entrepreneurs and entrepreneurial teams, product developers and leaders. Do you have a plan B? Why? Tepke tells the story of being in a cab with and entrepreneur headed to a meeting to make a pitch. [...]

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Small Business PR


Eighty percent of our success in learning from other people is based on how well we listen. Most people think listening is a passive activity. Not true. Good listeners regard what they do as a highly active process — with every muscle engaged, especially the brain. There are three things good listeners do: Think before [...]

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New Year, New Goals

Many entrepreneurs revaluate their business plans and set new goals as they head into a New Year. Here are some inspirational quotes on the topic of goals. Circumstances may cause interruptions and delays, but never lose sight of your goal. ~ Mario Andretti A good goal is like a strenuous exercise – it makes you stretch. [...]

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Lineage2, Aion, Blade And Soul