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Improve Employee Energy and Productivity with these Tips from Theresa Welbourne, Ph.D.

Employee Energy is Key to Small Business Success An Interview with Theresa Welbourne, Ph.D. of eePulse, Inc. Theresa Welbourne, Ph.D. decided to take her research on employee energy and firm performance and turn it into a technology business to help organizations improve productivity. In the process, her company, eePulse, Inc, www.eepulse.com, grew and became successful [...]

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Incrrease sales

Create a Selling Organization

Argumentatively sales is the lifeblood of a company. However, if not properly staffed and managed the sales department can also be a liability. In smaller organizations, the sales department is often understaffed, consisting of the owners and possibly one or two other individuals. This creates a company dependency on just a few key individuals. Moreover, [...]

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Blogging

Blogging Does Not Need to Be a Hassle!

3 Ways to Write a Killer Blog in Minutes You know you need a blog. Your competitors have one, and you know it’s a great way to provide insights and valuable information to your target market. You actually wrote a few blog entries… several months ago. And then, well, other priorities just came up. No [...]

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Incrrease sales

College Dropout Starts Private Money Blueprint

Successful Real Estate Investor Now Educates Others Recently, I received an e-mail from Patrick Riddle of Private Money Blueprint, www.privatemoneyblueprint.com, talking about his history of dropping out of school to pursue a new dream of becoming a real estate investor. Like some of the top business owners in the country, Patrick made his entrepreneurial dreams [...]

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Competitive Advantage

“Secret” Tactics to Beat the Competition

I don’t know about you, but I deal with many kinds of people on a weekly basis. Some are hard-core sales people trying to push their products on me. Others are telemarketers, young interns, people who have been on the job far too long, etc. who really don’t like their job and are just going [...]

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iStock_000012159365Small

Are your Financial Relationships in Harmony?

Companies are dynamic organizations with a myriad of business functions occurring simultaneously. In order for a company to grow, business functions must operate synergistically to produce an output that is in excess of the input. For example, sales must be higher than the cost to produce. The difference between the selling price and the price [...]

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Hope in Business

Take Action on Scary, Month-End Sales Numbers

Are Your Sales Numbers Frightening? It’s Halloween so things are pretty scary out there. But if you are looking at low sales numbers as the end of the month grows near, that can be darn right terrifying! If this sounds familiar, I’ve got a few helpful tips for you. First of all, are you giving [...]

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Hope in Business

Avoid This 4-Letter Word in Business

 If you use this word as a crutch, your PR, SEO content strategy and marketing efforts can suffer! There are a host of frightful decorations and haunted houses popping up, and the busy, holiday season is already here. Yikes! This is scary stuff. But there is no reason to fear… unless… you use this four-letter [...]

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Does scalability really matter to a small business entrepreneur?

The use of the term scalability in business discussions has always amused me. In meetings with investors, I would watch the excitement escalate to an almost euphoric level. A common occurrence when investors and entrepreneurs meet to discuss business ideals. Just as the participants were ready to pop open the champagne bottle someone would exclaim, [...]

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Couponing

Reality TV Entrepreneur Starts Quick Couponing

How a Mother of Four Turned her Quest for Saving into a New Business If you are a struggling entrepreneur who is trying to take care of your family, save money and be a rock star business owner, you’ll love this story. Meet Pamela Davis. When her grocery bills skyrocketed, she decided to do something [...]

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Business Writing

I Need Writing Help! Sound Familiar?

Take Advantage of Content Management – Even without a Budget! If you are a business owner, you know the importance of content marketing and SEO, or search engine optimization. It helps you: Provide value to customers and the search engines. Stand out from the competition. Build customer word-of-mouth. Boost credibility and sales and more! Who [...]

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SEO

SEO Pays Off For New Business Owner

Meet Robin Kuriakose of Direct BS/MD Programs After applying and being accepted into medical school, Robin Kuriakose saw a need to help others go through this difficult process. With this in mind, he started Direct BS/MD Programs, www.directbsmd.com, while going to school and working. He recently shared some of his tips with me on how SEO [...]

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Enjoy Summer More by Outsourcing

Hire Outside Experts to Boost Sales Summer is flying by and August is here. With this in mind, what are you doing to make your life easier during these warmer months? As a business owner, it’s easy to want to control every aspect of your business. But you can actually save time and accomplish more [...]

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SEO Is Not About Keywords

Follow These 6 SEO Guidelines for Search Engine Optimization Success? If you think SEO, or search engine optimization, is just a buzz word and a matter of adding keywords to your site to increase traffic, you are wrong. Search engine optimization is a big part of your overall, content-strategy program tied directly to your marketing [...]

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Correctly Labeling Roadblocks

Just last week, my hometown of Detroit officially filed for bankruptcy. Although I no longer live in Detroit, I spent a majority of my life there and will always feel an emotional attachment. Although Detroit’s problems are deep-seeded and this bankruptcy was decades in the making, I am optimistic that Detroit’s best years lie ahead [...]

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Is Your Website Traffic Something to Celebrate?

How to Boost Site Traffic with SEO Content ASAP!

It’s summer and time to have fun. But if your Website is not seeing new traffic that leads to sales, you probably don’t feel like celebrating.

Don’t worry. There is something you can do right away to increase online awareness…

Are you using SEO (search engine optimization) content marketing to bring in new customers and provide value?

If not, you are missing out on a cost-effective tool that can give you a competitive edge.

Specifically, according to stats at “The InBoundWriter Blog,”

· “Marketers, on average, spend over a quarter of their marketing budget on content marketing. (B2B Marketing Insider)

· 62% of companies today outsource their content marketing — that’s up 7% from last year! (Mashable)

· Because 61% of consumers say they feel better about a company that delivers custom content, they are also more likely to buy from that company. (Custom Content Council)”

So how do you start using SEO content marketing?

Start writing unique articles, blogs, social-media posts, ePamphlets, tip sheets, case studies, and more specifically for your customers.

What do you your customer want?

Find out! Then, provide them with the valuable information they are looking for and will want to tell their friends about.

And for better results, add SEO keywords to your copy. This way, when potential customers search for specific keywords related to your products and services online, your business will appear in the listings. And if you are not a trained, SEO copywriter, find a professional to help you. You’ll see better results and save time and money in the long run.

Today, content marketing is a huge part of business success. By giving potential customers, and the search engines, valuable data, you can save time and money while increasing online buzz and sales.

What are you waiting for? Start adding valuable, SEO content to your site today!

And if you need help, please write to me below or check out the free content information at www.rembrandtwrites.com.

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How to Boost Site Traffic with SEO Content ASAP! It’s summer and time to have fun. But if your Website is not seeing new traffic that leads to sales, you probably don’t feel like celebrating. Don’t worry. There is something you can do right away to increase online awareness… Are you using SEO (search engine [...]

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Riding Your Business To Success

Outside of StatupNation, my passion is for Arabian horses. Horsemanship is a fine art that requires patience and a large quantity of self-reflection. This is because, as a rider, you have to communicate in the most simple and intuitive way what action you want the horse to perform. When I first entered the world of [...]

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Why Spend Time Blogging?

An SEO secret that boosts online awareness fast You have probably noticed the thousands of blogs online from big businesses, Mom-and-Pop stores and individuals. Some of the information is interesting while most of it is boring (or just a way for people to vent or talk about themselves.) However, if you are not blogging, you [...]

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