The StartupNation Blog

Trends, tips and real-life anecdotes from industry experts
Lemonade Stand, Business Lessons

Sales is the Lifeblood of a Company

Argumentatively sales is the lifeblood of a company. However, if not properly staffed and managed the sales department can also be a liability. A salesperson’s behavior can influence the market’s perception of the company. They interact frequently with clients and are the first to come into contact with a prospect. To achieve optimal results, companies [...]

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Business Goals

What is an Editorial Calendar, Anyway?

What is in your Editorial Calendar? It’s not just about SEO keywords and BtoB content! There are numerous ways to get your marketing messages across… mobile, Web, social, phone, live events, and more. But one thing remains constant among all of these mediums – content! There are many communications going on so how do you [...]

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Small Business Success | Company Performance

3 Ways to Make Your Marketing Plan a Success

September is here, and it’s go time! Kids are back in school. Clients and co-workers are back from summer vacation. And everyone is in work mode. With this in mind, do you have your marketing plan ready for the next, three months? If not, prepare an editorial calendar with activities, deadlines and goals through 2014 [...]

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Increase sales

Why Content Strategy is a Priority for Business Success

Are you using SEO content strategy to your advantage? If not, you are missing out on a huge opportunity to significantly increase site traffic and sales. Specifically, did you see the recent report on “Digital Trends 2014” by Ektron? It found that 76.6% of the 400 Website and digital professionals surveyed ranked content creation as [...]

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Small Business Networking

Does Your SEO Content Create Buzz?

Does your SEO content create buzz?? “Content is King!” “Use social media to get new clients!” “Post an SEO blog!” Writing SEO content and posting it online is all the rage. But why? People want to hear about the latest trends that will help them save time, money and have more fun. If they like [...]

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business-plan

BtoB Content Strategy – Why Do You Need It?

Are you using BtoB Content Strategy to boost sales? “SEO is important. Be sure to optimize your site for the search engines.”  “Update your content and social media postings on a regular basis.”  “Send out SEO press releases to get noticed online.” Content is a big deal. In fact, “91% of BtoB marketers use content [...]

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LEGO boss

Are you a Victim of Entrepreneurial Mis-Thinking?

During my consulting career, I have met with thousands of entrepreneurs. As a professor in the USC entrepreneurial department, I teach students how to determine if their concept is feasible. As a business advisor at the Small Business Develop Center, I work with entrepreneurs who are in the start-up phase. In my consulting practice, I [...]

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StartupNation Radio Blog

Jeff’s Takeaway From Les Gold And Business Execution

Jeff’s Takeaway: Today’s guest is a longtime friend Les Gold who has always been hardcore. He runs an enormous pawn shop in the heart of Detroit, buying and selling anything and everything to a slew of eager customers. On any given day, he’s dealing in custom jewelry, taxidermy, sailboats, and television sets – and he’s [...]

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FLEX: The New Playbook for Managing Across Differences

Flexing your leadership style

Prominent executive coaches and leadership strategists Jane Hyun and Audrey S. Lee offer lessons on the vital skill of “Flexing” — the art of switching your personal leadership style to more effectively lead people who are different from you. Creating flex in a company’s management style will impact all aspects of developing the talent you have, attracting [...]

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Visit www.generationalwealthcoach.com to get tips from Theo Nix, Jr. Esq.

Theo Nix, Jr., Esq. Offers Generational Wealth Tips to Entrepreneurs and Families

National speaker shares insights on how to start and grow a successful business Do have dreams of becoming wealthy, balancing home and work effectively and even meeting famous people like Oprah Winfrey, Bill Clinton or the President of the United States? Introducing Theo Nix, Jr., Esq., a successful attorney and Generational Wealth Coach at www.generationalwealthcoach.com who [...]

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Visit www.myqme.com for a free social-media platform with rewards.

Why do Core Competencies Matter?

Simply put, core competencies are the unique capabilities that allow an organization to develop and sustain a competitive advantage. The capabilities can be tangible, intangible or a combination of both. The organizations ability to create a sustainable and defendable position directly relates to the degree that the core competencies are unique, can apply to a [...]

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Top Entrepreneurs | Top Entrepreneurial Skills

Spend More Time Having Summer Fun

Summer is in full swing, and it’s time for fun in the sun… unless you are bombarded with work and stuck behind your desk! If this is the case, it’s time to review your workload and start outsourcing. Here are a few questions to answer and help you get started: What are you spending your [...]

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Business Goals

Are You Using SEO Content to Your Advantage?

Content Strategy and You In today’s competitive, business world, content is a large part of marketing and gaining new customers. But if you are busy like most entrepreneurs you may fall into one of the following categories… Do you: Have lots of content but don’t know what to do with it? Write and post content [...]

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chasing invoices

Your Bank Balance Is Not Your Cash Flow

Unearned Revenue is revenue that the company has received in advance of providing the goods or services. Some companies require customer deposits and/or advanced progress payments prior to beginning or completing the sale. Accounting dictates that revenue is only recognized once the sale is complete; therefore, the money collected through deposits and/or advance payments is [...]

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Increase sales

A Sales Managers Checklist

If the company has the internal structure to provide formalized sales training (or the money to invest in outside consultants), the company can afford to hire inexperienced sales people. One advantage to this approach is the ability to train “fresh” employees to adapt to the company’s unique culture and processes. However, if the owners and/or [...]

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Lineage2, Aion, Blade And Soul

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