The StartupNation Blog

Trends, tips and real-life anecdotes from industry experts
pet-medicine-display-shelving

Tips for Pet Store Owners

Setting your pet store apart from the rest Pet store ownership can be a very lucrative business endeavor. According to the American Pet Products Association, Americans spent more than $50 billion on their cats, dogs, and other companion animals in 2012. They also report that the number of owned dogs in this year was 83.3 [...]

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Lemonade Stand, Business Lessons

Be Independent From SEO Rankings

Focus on Content Strategy Instead It’s summer, and that means you’ll want to spend more time away from your office. But with all of the recent SEO news about the search engines changing their algorithms, you may think you need to put in more hours to study these changes and act accordingly. Well, I have [...]

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Money Management, Startup Capital

4 Crucial Tips When Applying for Startup Finance

The Process of Applying for Startup Finance Applying for funding or for a loan as a small business or startup presents a variety of challenges to entrepreneurs leading the process. The range of ways in which a startup might be funded is broader than ever but that only makes the way the process is approached [...]

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NewYorkCity

New York: The Startup Founder’s Hotspot

The Big Apple: A Startup Hotspot Worth the Look Forget about Silicon Valley, it’s all about Silicon Alley now. New York is the start-up founder’s ultimate destination right now as more and more businesses are setting up shop in the Big Apple. The digital age has been supportive to New York, as its thriving status [...]

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How_to_Incorporate_a_Business_Register_-_The_Company_Formation_Guide

10 Blog Ideas to Start Your Content Marketing

Time to provide valuable information to boost sales. You are ready to start your content marketing strategy with some great blogs. You turn on computer, open Word, and get ready to write. Then, you wait. The keyboard beckons for you to strike a key. Inspiration is calling. But. Nothing. Happens. Your mind is a complete [...]

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office-space

The Surprising Effects of Office Design [Infographic]

Office Design Makes a Difference! It may or may not surprise you to learn that the design of your office has a direct impact on your employees. Yes, really. Recent analysis from the World Green Building Council concluded that there is “overwhelming evidence” linking office design with productivity and wellness, but it has long been [...]

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clouds

Cloud Computing Affects Almost Every Business

Guides to help you understand how the “Cloud” can support your business Cloud helps support a new business in many ways, offering scalable work tools which are cost effective and easy to implement. It’s also more secure and problem-free than older, locally-based alternatives. Most businesses will probably already have thought about the cloud, but there [...]

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FormSwift

SWOT Analysis: The Essential Guide

About The Essential Guide to SWOT Analysis The Essential Guide to SWOT Analysis is authored by Justin Gomer, a Lecturer at the University of California, Berkeley and soon-to-be author of two books, and Jackson Hille, a Content Associate at FormSwift and the 2013-14 Departmental Citation Recipient in American Studies from the University of California, Berkeley. [...]

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Increase sales

Step Up Your Sales Game

How to Step Up Your Sales Game in Three Easy Steps As Michael Scott of The Office would say, “The sales department is the furnace of the ship.” They get things moving; they drive the ship to where it needs to be. If your sales team isn’t up to par, your whole business suffers. You [...]

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mr5

It’s Not Too Late for May Content Marketing

Boost online awareness this month. Memorial Day and warmer weather are here. Have you prepared your promotions and content relevant to this time of year and your target market? If not, don’t worry. There is still some time to create a few content-pieces this month such as: 1. Blogs You can add these to your [...]

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startup

Download the Startup Success Guide Now!

The Ultimate Guide to Startup Success (How Not to Fail)   Back Office Support Solutions (BOSS) released a comprehensive guide to aid new startups with their business ventures. The Ultimate Guide to Startup Success is available as a complimentary PDF download. The free step-by-step guide assists new business owners with the necessary considerations and steps [...]

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Business Law

Unfair Competition Law: What You Need to Know

Unfair Competition – Protect your Business Is a competitor playing dirty? Has the situation plummeted to an intolerable nadir? If yes, perhaps it’s time to file an unfair competition lawsuit. What Constitutes Unfair Competition? In the U.S., unfair competition is an overarching category for a handful of business- and reputation-related legal torts, which are applicable [...]

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Process Mapping

How To Keep Your Business Organized Year-Round

Staying organized is more than a nice idea when you have a business When you own a business, staying organized is more than a nice idea — it’s a necessity. The logistics of keeping up with vendors, invoices, marketing campaigns and other details can easily become overwhelming and inefficient when you aren’t strategic — and [...]

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TimWackel_TW_logo_updated

Six Key Principles to Help You Be More Successful in Sales

Being successful in sales requires a smart and consistent approach to finding new opportunities. Here are six key principles that have created a ton of success for me  – I’m hoping they’ll help you and your team win more business. Feel free to share with others and/or shoot me your comments at tim@timwackel.com - I’d love to [...]

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Green Business

What Does it Mean to be a Green Business?

Being a green business is more than just recycling If you are a new business owner or considering starting one you have probably heard a lot about businesses that are going green. Not only is this becoming more popular for companies, but people are making a big push to make their homes green, and green [...]

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BobMcCarthy_TwoTieredDirectMailStrategy

7 Steps to a Two-Tiered Direct Mail Strategy

Is your direct mail strategy designed to reach your best prospects? Which direct mail strategy is better? Frequent mailings to the same audience or fewer mailings (maybe just one) to a broader audience? This is a common problem for many business owners and marketers who look at their market size and then look at their [...]

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interview-news-reporter

Is Your BtoB Content Credible?

The key to successful, BtoB content is credibility. Yes, you want to share a great tips and insights in your BtoB content including your blogs, Website copy, e-mail campaigns, articles, newsletters, and more. But are you forgetting a key aspect that will make potential customers actually listen to what you have to say and buy [...]

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Taking a Leap of Faith

Taking a Leap of Faith Today’s Quote is from Margaret Louisa Vanderbilt Shepard, 20th Century American Heiress, who said: “Sometimes your only available transportation is a leap of faith.”   Helping high-integrity, growth oriented individuals pursue and realize their vision of life excellence is my passion. This special coaching partnership with each individual includes many [...]

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seo-predictions-1

Infographic: SEO Predictions for 2015 (Part 2)

Infographic: What’s in store for the SEO world in 2015? Yesterday we published our cool infographic on what top SEO experts Andy Crestodina, Ann Smarty and Eric Enge had to say about how search is evolving in 2015. Today we bring you part 2 of our SEO predictions for 2015 infographic, featuring insights from SEO [...]

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Lineage2, Aion, Blade And Soul