Melissa Fisher

36 posts
Melissa Fisher is a startupologist who works with companies as an interim CEO, COO or CMO during expansion phase growth. Today she serves as managing partner at Peak Road Partners, an elite network of C-level executives that help companies reach peak performance and profitably by providing interim executive placements and consulting.
Millennial consumers
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What You Need to Know About Millennial Consumers

Millennial consumers are now the largest population in the U.S. Also referred to as echo boomers, these children and grandchildren of the Baby Boomer generation are decidedly different than their parents in many ways. Below are...
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Free Tools For Entrepreneurs & Tech Startups

Attention Tech Startups & Fellow Entrepreneurs: As a Startupologist there is nothing better than finding free stuff made by awesome people! Special thanks to all the bloggers and web content curators that spread the word...
Free Tools for Entrepreneurs
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Free Tools for Entrepreneurs & Tech Startups

Attention Tech Startups & Fellow Entrepreneurs: As a Startupologist There Is Nothing Better Than Finding Free Stuff Made By Awesome People! Special thanks to all the bloggers and web content curators that spread the word...
Small Business PR
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Listening

Eighty percent of our success in learning from other people is based on how well we listen. Most people think listening is a passive activity. Not true. Good listeners regard what they do as a...
Goals
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New Year, New Goals

Many entrepreneurs revaluate their business plans and set new goals as they head into a New Year. Here are some inspirational quotes on the topic of goals. Circumstances may cause interruptions and delays, but never lose...
promotional plan
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Creating Your Annual Promotional Plan

The beginning of the year is a great time to think about your annual promotional plan. When will you offer themed sales? On traditional nationally celebrated holidays, shopper holidays like Black Friday, themed months or days...
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Culture Clashes During Mergers & Acquisitions

Mergers and Acquisitions have now been cited by Goldman Sachs as the primary global growth strategy for large-cap companies. The last twelve months have seen the return of the strategic inquirer, with blue chip companies...
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Turn Negative Nancy’s Frown Upsidedown

A positive attitude is a winning attitude. So what do you do when a member of your sales team is a real downer? Negativity can be contagious, something that Zeynep Ilgaz, Co-Founder and President of Confirm...