Joseph Anthony

41 posts

Getting Small Business Financing: The Top 5 Mistakes

If you are looking to buy a business or franchise, financing is nearly as important as the business you buy. The right capitalization strategy can improve a small business or franchise’s ability to grow. The...

byJoseph Anthony

December 28, 2009

Financial Savings: "Economic Case for Going Green"

Striving to be green and kicking off a startup business goes hand in hand. This mindset of reducing consumption whether it is energy or cash, aligns perfectly with the idea of sustainability. Customers are getting...

byJoseph Anthony

April 11, 2008

How to Avoid Greenwashing in Your Marketing Efforts

Being a better corporate business has never been as challenging, or as important as it is now. Even small startups have to consider this as they begin building their brand. With major social drivers like...

byJoseph Anthony

April 11, 2008

Franchising – A Safer Path for Entrepreneurs?

If you were trying an aerial trapeze stunt for the first time, would you do it without a net and safety harness? Probably not because chances are very good that you would fall. The same...

byJoseph Anthony

June 28, 2007

Tips for Flips

The f-word has been making a lot of headlines. In early 2007, more foreclosed properties are on the market than in the last 10 years combined. Five years ago, lending rates were low and people...

byJoseph Anthony

May 29, 2007

The Greening of Business ? How You Can Join the Hot, Cool Trend

Green is trendy. From Wal-Mart and Home Depot to small mom-and-pop shops, businesses are concentrating on be environmentally friendly. While the idea of taking your product or business into greener pastures may seem difficult or...

byJoseph Anthony

May 29, 2007

How Much Money Can You Make as a Franchisee?

When looking into a franchise opportunity, one of the toughest pieces of information to get from the franchisor is how much money you might make. This can be frustrating because you’re not going to invest...

byJoseph Anthony

May 29, 2007

Franchising

Franchises are different from other types of startups for obvious reasons: They offer opportunities to deal in proven products or services, come with well-known or growing brands, have a set business structure and supplier network,...

byJoseph Anthony

May 29, 2007

How to Deal with Knockoffs: Flattery or Flat-out Theft?

Rosie Herman was more than $75,000 in debt when she started her company. She'd maxxed out her credit cards on in vitro fertilization to have her twin daughters. Wanting to earn some extra money, the...

byJoseph Anthony

May 29, 2007

The Greening of Small Business ? Save the Planet, Plump Up Profits

Growing up near a coal-burning plant in Chicago, Marilyn Jones says she was often sickened by the polluted air. So when she started a commercial printing company in 1973, she decided to go green, replacing...

byJoseph Anthony

May 10, 2007

Set your Salary as a Startup Business Owner

Kevin McQuire quit his job in California and moved to Illinois in late 2000 to start a language translation company using $15,000 in savings. With health coverage and other benefits provided by his wife’s job,...

byJoseph Anthony

May 7, 2007

Formal Business Education

You want to start your own company but don’t have a “business” background or education. Do you need it, or can you just learn as you go? Then again, can entrepreneurship really be taught in...

byJoseph Anthony

April 27, 2007

Timing and the Right Public Relations Firm – Keys to a Successful PR Campaign

Bob Mooney doesn’t normally use the services of a public-relations specialist, but earlier this year he realized he needed some help. Mooney, the owner J.R. Mooney Galleries of Fine Art, in San Antonio, Texas, wanted...

byJoseph Anthony

April 23, 2007

How to Write an Employee Handbook

Employee handbooks have changed dramatically over the years, evolving from coma-inducing wheezes about pencil disbursement policies and parking spaces, to no-nonsense edicts on 21st century issues like blogging, Internet use statutes and sexual harassment. Handbooks...

byJoseph Anthony

April 23, 2007

Protect your Business from Pharming, Phishing and Other Online Spam Scams

Frequent e-mail warnings sent to the employees of E.W. Bullock Associates were not enough to prevent one of them from getting snagged by a phishing scam. “I e-mailed everyone in the office many times warning...

byJoseph Anthony

April 17, 2007

Incorporating a Business Out of State

Malik Lowry, a Detroit-area entrepreneur, is considering incorporating his hip-hop social-networking Web site in Delaware instead of his home state. Lowry expects fast growth for his site, Dfonic.com, and hopes for strong profits. While searching...

byJoseph Anthony

April 17, 2007

Reeling in the Employees You Need

When MediaBistro's Nancy Hwang surveys the thousands of new job descriptions posted to the media jobs Web site each day, she makes mental criticisms: Too bland. Too vague. Too many typos. As associate director of...

byJoseph Anthony

April 17, 2007

Preparing for the Worst of Nature

A destructive storm swept through Lancaster, N.H., in early 2006, knocking the city’s power supply out cold. It was an unfriendly greeting for Jennifer and Daniel De Moras, who had just moved from Boston to...

byJoseph Anthony

April 9, 2007

Doing the Right Thing

When you enter Mullanes Bar & Grill in Brooklyn, N.Y., you may not see a familiar face, but you’ll likely see a similar one. Like the city it calls home, the Irish pub reflects diversity...

byJoseph Anthony

April 9, 2007

Online Postage: Streamline Your Small Business Shipping

Sheila Frazier offers her customers postage as a perk. The owner of Eaglesnest Secretarial Services, a two-person business in Marysville, Wash., about 35 miles north of Seattle, Frazier offers letter mailing as an add-on to...

byJoseph Anthony

April 9, 2007