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Yet another idea-need feedback

 
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hrojim

posts: 5

Mar 20, 2008 2:00 AM ET    Quote  Report Abuse
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I would suggest picking one or two industries at most, as you will need to do research and come up with interesting articles monthly.  If you are write for many industries you might not be able to come up with quality content each month.  That would put your customer`s newsletter at the bottom of the pile. 

Since many articles could be timeless you can offer them as a portfolio so the customers can customize their newsletter from the list of articles.. Maybe even have a few templates for the newsletter layout to choose from.  For those customers on the net, a website where they can go online and check off the items they want.

Good luck.

jwatkins

posts: 145

Mar 20, 2008 4:37 AM ET    Quote  Report Abuse
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Socialbutterfly, that`s sort of the idea. however, the articles would be industry specific and each ezine would be customizable to some extent. each subscriber could add their logo, contact info, and add their own article if they want to. They would also be able to add coupons, photos of homes for sale, cars for sale, the last bathroom they remodeled. So yes, my content would sort of be filler.
 
hrojim, the idea is to start with one industry, build it up, and then move to another. As far as articles are concerned, I will need to research trends in each industry to come up with ideas for articles. Once I start getting into more industries I will hire writers to write the content and i will just give them the subject.
 
I have been researching icontact.com. I think they can offer me just what I need to get this going fairly easily. I have Dreamweaver and photoshop so I can build some good templates and then all I have to do is change the logos and other information for each customer. I can also add a subscribe button to their websites, I can upload their lists, and handle all the subscribe/unsubscribes for them. It should be fairly simple for each client to do.
 
Thanks for the feedback.
 


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