I have a quick question, and just as a preface I'm doing some research as to what would work for helping fellow entrepreneurs with making video less of a pain in the cheeks.
So here it goes, I've noticed (like most people) that video marketing is huge right now and I've seen a particular segment of video marketing take off with DSLR high def cameras.
I've been asked and noticed that other people that use these cameras have been asked how they create their polished videos in-house.
Here's my question when it comes to the editing of the videos and actually adding the polish to make them engaging and presentable would it be helpful to learn how to do that more efficiently?
For example, adding music to videos, creating an intro, cutting out all the fluff from the video, adding your logo, etc.
Would learning that be of value, to make life easier when you're creating high-def videos and optimize your workflow?
Now I know there are going to be people who outsource this to someone else and I understand and respect that but if you're not one of them and you do your own video would it help to learn how to do it in a few creative ways, without having to become a professional editor?
I appreciate any feedback or experiences you have to share.