I would like an opinion. I am looking to move my business. My current space no longer fits my needs. I do almost exclusively business to business work. I have a choice between a space that is off a main road and a space that is on a main road. The difference between the two is $600 a month. Guess which is more?
The higher priced space represents an $800 a month increase to what I currently spend. But it is a nicer space. The other looks dumpy (now). I am also looking to upgrade our web site and exposure. I currently do not get any walk in traffic - which could be because of my current location off the beaten track. I have also seen some of my competition move off main roads to side roads which tells me the premium price is not worth it.
My Question is: Do I take the lower priced unit and use the extra cash to pump into my website or move into the nicer unit and hope the exposure brings in more sales?
I am inclined to increase my web exposure and see what fans out. The thought of moving does not thrill me at all.