Alexa.... overblown stats blowhole.
Alexa computes traffic rankings by analyzing the Web usage of millions of Alexa Toolbar users. The information is sorted, sifted, anonymized, counted, and computed, until, finally, we get the traffic rankings shown in the Alexa service. The process is relatively complex, but if you have a need to know, please read on.
yada yada yada.......
Perhaps the StartUpNation universe isn`t shrinking.... it could be that the universe of Alexa toolbar users is shrinking. I know I don`t have no stinkin Alexa toolbar on my web browser.... so according to Alexa... I don`t count. Bite me Alexa.
BrandAlchemy.... I thought you were supposed to be a smart guy.
The traffic data are based on the set of toolbars that use Alexa data, which may not be a representative sample of the global Internet population. Known biases include (but are likely not limited to) the following:
In addition to the biases above, the Alexa user base is only a sample of the Internet population, and sites with relatively low traffic will not be accurately ranked by Alexa due to the statistical limitations of the sample. Alexa`s data come from a large sample of several million Alexa Toolbar users; however, this is not large enough to accurately determine the rankings of sites with fewer than roughly 1,000 total monthly visitors. Generally, Traffic Rankings of 100,000+ should be regarded as not reliable because the amount of data we receive is not statistically significant. Conversely, the more traffic a site receives (the closer it gets to the number 1 position), the more reliable its Traffic Ranking becomes.
Sheesh.... the above is from the Alexa site.... as a person that spent years overseeing performance measures for Boeing`s Aircraft & Missle Systems Division, if someone brought me data with this many disclaimers. I`d ask them why they were wasting my time and then throw them out of my office.
hmmmmm...... it seems to me that to recreate something that doesn`t exist is a lot easier than recreating something that does exist. The first requires absolutely no effort at all and what`s the point in the latter.
or should we go back to discussing the lemonade stand?