How do I increase my visibility in WWW? -
A: do keyword research and build your site with SEO-friendly software.
Some CMS systems don`t do SEO (search engine optimization) very well.
Create a lot of backlinks to many different relevant pages on your site. Promote,
promote, promote. Update your site often as well.
How do I make the site easily searched by users?
A: Use a CMS system like Wordpress, Drupal, or Joomla - these
all have working "site search" plugins. Other website design software
has these features as well - I haven`t implemented this sort of thing
myself so I can`t give you a detailed answer.
How do I look for a web host?
A: My only advice is go with Linux. I prefer C-Panel hosting but
that`s just a personal preference.
Any suggestions from e-commerce standpoint?
A: if you choose "open source" software for this you will not have
support - so while open source is free to get started with there
may be ongoing headaches with open source solutions. Commercial
e-commerce solutions like 1-Shopping Cart and
JV Manager will
cost you but they have professional (ie. Paid) developers who
work on them full-time.
If my clients are going to make purchases or fill forms, what elements in the web design need to be addressed?
A: Read up about "eye tracking" and design your site menus
and opt-in boxes accordingly. Make sure people know what
they are supposed to do (ie. opt-in). You may want to use
"hover boxes" or exit pop-ups to collect opt-ins - you`ll have to
gauge whether these marketing tactics will piss off your visitors
or not.