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What does Reverse SEO mean?

 
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SusanSmith

posts: 161

Jul 25, 2011 5:11 AM ET    Quote  Report Abuse
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Can someone explain in simple words what does Reverse SEO technique mean? I Googled for it but I didn't get a clear answer about what it exactly mean.



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dianarobert00

posts: 53

Jul 26, 2011 6:41 AM ET    Quote  Report Abuse
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Reverse SEO is a practice that helps in increasing your own website's ranking and decreasing competitor's ranking. It is an online reputation management tool for SEO consultants.

 

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GaryBarzel

posts: 157

Jul 29, 2011 7:23 AM ET    Quote  Report Abuse
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Reverse SEO can be used to suppress negative publicity that targets your company in Google, Yahoo, and Bing. By pushing bad press onto the second, third, and fourth pages of Google, those pages will be prevented from gaining traction or attention.



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SusanSmith

posts: 161

Jul 29, 2011 7:27 AM ET    Quote  Report Abuse
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Thanks for answering Dianarobert.

Do you or someone else at Startupnation have some example to show or probably a case study that explains this.



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WebJunky

posts: 549

Jul 30, 2011 4:43 PM ET    Quote  Report Abuse
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sounds like reverse engineering. similar to taking apart a product to understand how it was built, reverse SEO is taking your competitor's website source code to determine how it was put together. a very effective technique used by several webpreneurs



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yourmobisite

posts: 27

Sep 08, 2011 7:11 AM ET    Quote  Report Abuse
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Hello..

Reverse SEO is the process of removing the websites other than your site.It means search engine improves your site ranking and decreases the other's website ranking.



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peater2010

posts: 22

Sep 10, 2011 6:02 AM ET    Quote  Report Abuse
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Reverse SEO is well known as online reputation management (ORM). It guards your client’s web site or your site from pessimistic advertising. It turned out to be a useful way to reduce the awful effect on your network site so that hunt engine offers you additional priority. Therefore, you may also aim this for optimization of your website as well. Air Condition Drier



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KaseyWitte

posts: 3

Oct 30, 2012 10:57 PM ET    Quote  Report Abuse
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Reverse SEO means you just try to do some unethical ways to do link building for your competitors which will harm the ranking of others

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partapamit

posts: 87

Nov 10, 2012 1:03 AM ET    Quote  Report Abuse
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Reverse seo means doing work to low down competitor web rank down ,and also to low down negative link of website or business.

 

mike_sparkes

posts: 3

Nov 13, 2012 6:25 PM ET    Quote  Report Abuse
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I think we are starting to see the end of negative seo now. Google have recently released the disavow tool which allows users to log into their webmaster tools account and tell google what backlinks to ignore.

 

Also common advice is that negative advice (unless done by serious black hat site hacking) doesn't have any affect, in fact google will just ignore the links built by competitors and the links they built back to hurt you probably won't count for anything.

Google is doing more and more to get rid of black hat behavior, this is why we're starting to see author rank and social ranking signals play a bigger part, as they're harder for SEO's to game........ for the time being at least



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