Hey there, Jonathan :-)
I agree, the yellow strips with black text look pretty bad. I understand the road thought, having read your explanation, but it doesn`t work. However, why not have a nice panoramic photo of an open road, going off into the distance away from the viewer? It could easily include black asphalt with the yellow striping, and act as a banner across the top.
Then instead of having "Welcome to Nomad Advertising, LLC," which is totally boring (I already know I`m at Nomad Advertising`s page from clicking or putting in the URL), you could keep it, but add a subheading:
Welcome to Nomad AdvertisingHome of the "Car Wrap!"
That way you get 1) another subheading, which search engines like, and 2) an instant "mystery" that needs to be solved: what`s a "car wrap?" That`ll draw the reader`s attention into at least getting the answer to the mystery.
Just be sure that under your last subheading, "see how..." you actually answer the mystery with some detail. THEN you can use a "learn more..." link to move people into the site proper.
The text under "Map" should be under "About Us," and "map" should go away. Right now your upper section of the page is way too deep.
On each page I have to scroll to see the actual content, and that`s a no-no. Two tabs, and I was so bored I would`ve left if it weren`t a critique.
For now, the Trivia and Contest pages are.....enh...who cares? The bigger problem is lack of persuasive content as to why I should stay on the site, and then, why use your service? I see no pictures of what you`re doing, and no real description. It`s a "passive" site, as I`d call it, where I`m supposed to do all the work to understand it. I don`t feel like it, see?
YOU should be doing all the work. Remember, you`re dealing with a culture that`s now grown up on TV, with no active thought involved. The viewer should be the passive one...not the information distributor. I hope that makes sense?
Your contact page should have a form, not just a simple email link, unless you`re doing this yourself and don`t know the coding. I`d like to see some prices, too, so I have a general idea of what you`re offering.
That`s the bottom line....what exactly are you offering, in the sense of why should I care? Too many modern marketing companies believe that business owners simply hear (or see) the word "marketing" and fall over in a swoon. That`s not true. Most business owners hear the word and think either "scam" or "expensive." That`s the main "customer objection" you need to overcome, right away on your home page.