Okay, this is better. The font is a bit weird, but you`re moving in the
right direction for sure. I particularly like that your FAQ reference
on the home page is a link. That`s very good, and I had to go there
What I didn`t like was that the link opened a new page. If there`s a
very good reason for opening a new window, fine, but in this case
there`s no reason. A menu bar would keep me aware of where I am on the
site, and the Back button would be all I`d need.
Additionally, you`re going to have to speak with a copywriter to get
your language more in line with proper usage. I`m getting the sense
that English isn`t your first language? If not, that`s okay...you`re to
be congratulated for how well you`re doing! But, when you`re trying to
sell merchandise online to an American audience, your credibility is
partly derived from the "sense" of the Web site.
To that end, regardless that you`re making yourself nicely understood
here on the forums, it`s just not enough to generate a strong
impression of quality merchandise on the Web site. An editor would
help, as would a writer who can clean up your overall message---tighten
For example, in your first paragraph you`re still avoiding an immediate explanation of FTE. You could change it this way:
Welcome to South Texas FTA, your one-stop-shop for "Free To Air" receivers.
Why would you want an FTA receiver? Mostly because of the rising costs
of cable television. A satellite system, using one of these receivers,
can pick up un-encrypted signals from all over the world. That means
you can watch TV pretty much for free!
The primary benefits of Free To Air systems are:
- Main one
- Another good one
- Three is fine
From there, you can build on the content and layout, etc.