Forums: Discussions for entrepreneurs and small business.

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Warm Regards,
Cherie

Quality accessories for you and baby, made in USA
Studio Cherie

I don`t understand what the poll would be about.  Would it be to vote on the best bit of copy for the products?  They are mostly different products, right?  And some are for Studio Cherie in general, not a specific product.  So how are they comparable in a poll.  I think you will get mixed results that wouldn`t give you the information you actually wanted.

Just my opinion.

But good for you for getting feedback and jumping right in to implement changes!  It`s good to see your enthusiasm for improvement!

These concepts are good. One thing, with the diapers (cloth) can you show a little more about how they work (is there velcrow, do you still use a pin to hold them on, etc.)  Also, a great idea to this would be an organic line of these products since there is a huge market for this. 

Copy or how you state your information could also use some updating or adjusting.

I love the ideas here I think you are on to something but marketing is the key to EVERYTHING.

Best wishes

Here is the deal with the cloth diapers (thanks for asking Acunick) they are diapers, but they are used more often as burpcloths.  I am aware that cloth diapers are very popular and I have contacts in both LA and Seattle who sell cloth diapers and have huge followings.  The cloth diapers that they sell and use are a little more complicated in their construction than I want to take the time to produce.  If I am going to make something complicated, it`s going to be a bag, that is where my talent lies.

My diapers are flat-fold, sometimes called pre-fold diapers.  The only time I could see somebody pinning one on a baby is for a photo shoot because they are so adorable. 

I sell them as diapers because you don`t have to sew a label into a diaper, whereas I am pretty sure you would have to sew a label into a burpcloth.  I don`t want a label getting in the way of their use.  My favorite burpcloth was always a cloth diaper, but I hated how it looked, all spotted with yellow urps.  These are just a fun, yet highly useful product.  I am the first one making them like this, so I do want to grab more market share before I get copied, but I know it is inevitable.  That is why I am here tweaking my website before I put out the press release about the diapers.  I know the product description for them needs to be a lot better - on my list for today!

Studio Cherie has the new tradition in traditional cloth diapers

 

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Warm Regards,
Cherie

Quality accessories for you and baby, made in USA
Studio Cherie

I think these are great ideas.  I am an acupuncturist and chinese herbal medicine specialist by profession but I am an aspiring businessman.  I am all for the green movement and all natural methods of everything so I think you are on to something and baby industry is huge so I wish you the best.

I have a website on which I am still improving called.   www.herbalbeautysecrets.com 

These are all natural products based on the healing wisdom of herbal medicine.  They are high quality products that get great results.  I also have herbal supplements for beauty as well.  I am getting this up and running if you would like to critique this one.

Best wishes

1. Size of logo on home page:  go back to bigger, more legible and the white space that goes with it?
2. Headline also on home page: is it any good or is it dreck?
3. Product descriptions: anything still confusing?
4. If I don`t change structural and graphic elements for a while, should I put off marketing efforts like press releases and advertising until I hire a web designer?  Is there something about the look that you think would turn a potential buyer off?

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Warm Regards,
Cherie

Quality accessories for you and baby, made in USA
Studio Cherie

I saw an issue before but as you were working on the product descriptions, it got better so I held off on saying something.  But the problem is still there.  The descriptions on the product pages (All Products for example) bleed into one another.  It looks like one long, narrow paragraph going down the page and not short descriptions for each product.  You need to break up the space between each product and corresponding copy, maybe with a blank space or a line.

And really, there still seems to be A LOT of white space around the top of the homepage.  I see you reduced it above the navigation links but the whole top of the page is still very blank and awkward.

But the site is getting better compared to a couple days ago.  Good job!

Looks okay on FireFox 1.x, with Win98SE. Maybe it`s a particular brower issue? If so, that`s the next step in site development---browser compatibility testing.

Quick additional point: Set a link on your logo to always returns to the home page. Many people have become accustomed to this, when they miss seeing a "home" button. That link should work on all pages throughout the site, even though it doesn`t show as an obvious link.