If I were a club
owner, the first thing that would cross my mind would involve the
legality of selling food on the street, and the "appearance" of a food
cart (regardless of what you actually have) in front of my club.
I wonder...could you get some sort of licensing and certification, and
lead with that? For example, in your proposal if you started with
are a licensed food service company, currently offering on-site
refreshment to the ABC company. Our clientele are the construction
workers who would prefer a fast meal in the morning or for lunch. Now,
we`d like to offer that same convenience to your patrons as they leave
"Our vendors provide quality, unobtrusive service, and an excellent menu selection...." and so forth.
I guess what I`m saying is to present yourself as a hyooooge company,
sort of like ServiceMaster. :-) Imply that thousands of nightclubs
around the world, routinely try to help out their starving and drunken
customers by offering them a fast meal as they head out the door.
I also believe that would overcome the doubts of something like,
"Jeez...I dunno...having a hotdog stand right outside the club? People
would think I`m running a dinky bar..!"
Most club owners, other than those with a corner bar, envision their
club as the next "thing" in town. :-) Build on that fantasy, and
present yourself as more a "value-added" service organization. My