Agree, discover your what you really love , nowaday is so simple to try and turn your passion into a career online .First step would be creating a blog about whatever your passion is.
I can see that there is a lot of strong emotion in agreement with the idea that passion plays a huge part in the outcome of a business.
I totally agree and recommend that a marketable passion based on the new owners DNA is the foundation for choosing the right business.
You may be able to work hard at any business, but unless it is in sync with who you are, you may not be able to understand it well and the ideal client that it attracts. This will affect how the business is run, how you approach that market and the methods that you use. You will work harder at it to make up for what you don't know. Chances are, you will have limited or no success at it. In the long run, you will probably burn out.
On the other hand, taking the time initially to find a marketable business that taps into your brilliance and passion is half the battle. You design the business around that talent and passion. You then have the energy and the understanding to run the business. Your customers are passionate about the same thing, so marketing is easier because you know exactly who they are and how to talk to them.
This is niche marketing. It can be very profitable because people can feel your passion and trust you. If you are competent at what you do, your ideal customers turn into long-term customers.
I truly believe that the only businesses that are doing well right now are the ones started and run by very passionate people. Who do you trust and buy from?
Stating up a business will take you much effort and time, right?!
And starting your own business must be taken from one of your interest for you to be active and more enhance in your own business. And having a business that fit to your interest will make you more motivated to grow it.