Hi Seth,
It is really nice to see that you are setting up a blog for your site. However, I would recommend you to set up a blog as part of your site rather than setting it up on Google Blogger. For example, have the blog on http://blog.setpacenow.com or http://www.setpacenow.com/blog/. For a blog to be on your own server, all you need is Wordpress that is downloadable from Wordpress.org, a free blog software.
Some of the advantages of hosting your blog on your own server include more control over the content, widgets and communication. More importantly, your blog will not get shut down by Google Blogger without any solid reasons.
If you need help in setting up a Wordpress blog for your business, feel free to contact me.
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