It looks nice and all.
Its a "branding" site however.... like Coca-Cola or Nike....
except you have an order button.
I would expect a long-form sales letter that ORDERS your prospect to buy the product to
out-sell this website. Its a different approach. Your site at present will invite a lot of
click-away visitors unless they have been presold. A killer headline goes a long way
towards making the sale and I don`t see one here.
There are many books that will force you to reconsider some decisions... especially if
you are PAYING FOR TRAFFIC! among the most straightforward is Maria Veloso`s
Web Copy That Sells.
Other than the lack of a headline, a long benefit-laden salesletter and a definitive call to
action the site looks okay and the advice of my friend vwebworld
is accurate regarding