I've just set up my tutoring company in Beijing ( China), and I'm targeting expat children enrolled in Private International Schools. I have about 5 teachers, who are also employed in international schools, but I don't match students with teachers of the same school to avoid any conflict of interest.
I provide one-on-one home tutoring and charge a premium for it ( about $90 per hour). the response has been mixed so far, I've had families signing up for 20 hours plus without even a mention of the high fees, but I've also had a whole group that's been ranting about the high fees.
I'm intending to keep my fees the way they are, and come up with a set of discount policies that may look appealing to parents concerned about the high fees.
This is where I hope you guys can provide me with some tips.
One other area of concern is teacher retention, the ones I currently have have signed a contract which prohibits them of going after my students even after the lessons have ended.
Are there proven strategies on how to best handle the teachers?
Are there other value-added services that I can add to the tutoring ?
Any tips on how to manage a tutoring company will be highly appreciated.