To answer your question. Helping people by offering a service or product that will make their lives easier.
For instance, I`m a single mom without a car. So when Giant and Safeway started to deliver groceries, it changed my life – It meant I didn’t have to walk or wait for a bus or take a cab and then lug them all back home. I would stand to say, it changed my life for the better.
Another example would be diapers.com. They sell the essentials that you need for baby`s first 2 years of life. So for tired mommies and daddies who would rather pay for the convenience of having them delivered in lieu of carrying baby to the store loading everything up, taking it back home, it saves them time, gas, etc.
With me so far :-)?
So I want to sell a product or a service that is fun but changes the quality of people`s lives, by offering more time, less gas, less money, etc.
I am new to the whole idea and am just playing out several scenarios. Let`s push the books off to the side for a bit.
I am looking to sell a product or service. Right now I don`t know what the product is because I can think of million things.
So I am researching:
That’s where the books example comes in. Is there a need to establish a book store that carries African-American authors more readily? Some people really do want to read these books and keep them, not just borrow them from the library. (That’s just an example)