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ImSoFocused

posts: 1

Feb 07, 2008 6:10 PM ET    Quote  Report Abuse
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I really wanted to start up my own online magazine.  However I envision this magazine being driven by members on my social network.  I want to enable the community to upload pieces of material to be incorporated in editions of the magazine.  I want to allow the user community an opportunity to collaborate,share, and express their ideas.  Then my team will take some of their content and add it to our content to compose the magazine.  I already have a company in mind to help me with creating the platform for my site.  I am working on securing my domain name as well.  I just need ideas with how to attract advertisers and generate revenue.

derekm

posts: 4

Feb 07, 2008 10:17 PM ET    Quote  Report Abuse
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You need hits....lots of hits......then you can attract advertisers and generate revenue.


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Derek - Entrepreneur
Abandoned Word
Abandoned Word is a unique dictionary that allows users to add their own definitions of a word.
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studiocherie

posts: 68

Feb 08, 2008 12:38 PM ET    Quote  Report Abuse
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Define your readers as a target market for your advertisers.  Have a history of interesting, relevant content for that target market.  Write articles about the kinds of products or services you hope will eventually be advertised on your site.  Have subscribers sorted by geographic location, age, family status - those things that interest advertisers.  Plan on spending some time developing these before you sell any ads.
Look at online magazines that are succeeding.  In my industry, Babble.com comes to mind. Although, I liked it a lot better before they attracted so much advertising.  In my opinion, it looks like they`ve overdone it on the ads, but it could be that the content has started to become stale for me.  To keep subscribers as active readers, you must know who they are and speak to them.
Good luck!


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Warm Regards,
Cherie

Quality accessories for you and baby, made in USA
Studio Cherie
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