I checked your profile and am assuming you are asking this question in regards to the boutique you are working on opening. Here are a few things I can think of you would probably want to include in your start up expenses (there may be things that may not apply, but I`m just doing a brain dump):
Equipment- Phone, Fax, Credit Card Terminal, Register, Computer
Accessories- Display cabinets, shelving, etc. (if not included with your location), miscellaneous supplies (i.e. pens, stapler, etc.)
Utilities- Electric, Gas, Phone Bill, Cable/Broadband bill, Insurance Bill, Rent (deposits, if required)
Start Up Product Inventory
Also, don`t forget about any attorney fees or accountant fees that you may have if you consult any before you open the business.
Those are a few things I could think of at the moment.
I concur with Vince`s assessment - thanks for sharing your "real world" example, Eli. It`s much more helpful to see a real sample document than one that`s made up to illustrate a point.
Nevertheless, SCORE is an outstanding resource. Here`s a business plan template that they offer, that I think is excellent: Business Plan Template