Forums: Discussions for entrepreneurs and small business.

Hello,

We`re working on revamping our outdoor sports gear website, http://www.thompsonoutdoors.com and need a couple slogans to market/present ourselves.

We need two slogans:

Main Slogan - will state what we sell and offer one benefit (100% guarantee on all gear).

My current top ideas are:

"Outdoor sports gear you`ll love. We guarantee it!"
"Outdoor sports gear you`ll love. Guaranteed!"
"Outdoor sports gear you`ll love. 100% Guaranteed!"
"Outdoor sports gear you`ll love or your money back."

Service Slogan - will present us as a company will great service. I`m the owner, and I do most the customer service myself. Customers get a level of personable service our competitors could never offer them with their phone bank customer service. We need a slogan that really communicates personal, bend-over-backwards-to-help, "hometown business" type service. I want something more vivid than awesome service, because any company can claim that. What I want customers to get is that we offer service like they would expect if they went to Mayberry and walked into a sporting goods store and talked with the clerk behind the counter. Old-fashioned, friendly customer service from the store proprietor.

I currently haven`t been able to come up with any very good ideas, though I have some ideas:

"Hometown" service no matter where you live!
Personal service promise
Old-Fashioned Customer Service.
Customer service your grandpa would be proud of.
Customer service like your grandpa would love!

Main Slogan - will state what we sell and offer one benefit (100% guarantee on all gear).

"Love The Outdoors With Our Guaranteed Outdoor Sports Gear!"
"Like The Outdoors. Love Our Sports Gear. Trust our Guarantee!"
"Thompson Outdoor Sports Gear : You`ll Love The Outdoors ... Guranteed!"

Service Slogan

"Spectacular Customer Service - It`s What We Do!"

Love the gear. Guaranteed.

Guaranteed gear for your love of the outdoors.

Get your gear, love your gear. Guaranteed.


Service like it should be

Service like it used to be

Service so good you`ll think your in Mayberry

Adam, Not liking what you see?

Did you settle on something?

I think I`m going with:

"Outdoor sports gear you`ll love. Guaranteed!"

"Service the way it used to be: fast, friendly and personal!"

I like it.

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Melissa Fox, President MarketEASE
http://www.mymarket-ease.com
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888-855-7901

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James Lindon, Ph.D. Patent Attorney
Lindon & Lindon, LLC
Cleveland, Ohio
Patents, Trademarks, Copyrights, Pharmacy Law, Litigation
[this is not legal advice - provided for discussion only]
Intellectual Property for the Individual and Small Business: Identify, Protect, Enforce, Defend.
"Fools rush in where angels fear to tread."
http://www.LindonLaw.com

I hope you have liked the various slogans here.

This is what I can think of:

Outdoor sports gear you'll love. Satisfaction Guaranteed!

Being an outdoor sports fan I always look for high quality sports gear. I live in Melbourne, Australia where we have this outdoor sports club and our climbing wall is famous for best the best in the area. We would love to promote your sports gear if you'd like us to.

Johan