Families Eating Better is a membership site for busy moms. Subscribers receive weekly dinner menus with shopping lists, recipes and cooking instruction videos.
I am capturing leads via the blog at http://www.familieseatingbetter.com/blog, and on the Free Menu page where visitors can register for a free membership to access a free menu and videos. These visitors are added to an aWeber list where I can send them follow up messages to encourage returning to the site to subscribe.
I am considering doing away with the opt-in required for viewing the free menu. This may "lower the threshold" for interested persons to easily check it out and see if it is for them. Your opinion?
Is the site easy to navigate, or is it hard to understand where to go? Ultimately, I want to funnel people to the sales page at http://www.familieseatingbetter.com/eating-better-menus
I created the site using Wordpress. I like Wordpress, and want to continue to use it.
Thank you for your feedback!
Stephanie Leach http://www.familieseatingbetter.com