I currently have a DBA "Company X Enterprises" (all names here are fictitious) for which I have an EIN and a bank account (NY state sole proprietorship). All of my business activities use this name and account.
Currently I sell stuff on eBay under 2 different usernames, because the products are totally unrelated. Both of these go to one Paypal account for "Compny X Enterprises."
I would now like to set up a website to sell one of these product lines that is being sold on ebay.
I would like to do business with the name ABCproducts.com for this website. I would like CC payments to go to ABCproducts.com, not "Company X Enterprises". Also I would like the whois info to be registered as ABCProducts.
Is it necessary for me to open another bank account, register a new DBA and have a separate EIN for ABCProducts.com?
Any advice would be greatly appreciated.