I hope someone out there can help me. I have an appointment (after several emails and phone calls) to speak with a new-product manager at a very large, international company. I have a patented product along with an idea to increase sales for the large company. I have revealed very little of the nature of the product or the idea. I will end up creating a related product which is not patented.
Question: Assuming they will sign an NDA, how do I go about setting a value on my product and idea? I have a business plan with projections, etc. What is the best way to go? Joint venture? Licensing Agreement? Royalties?