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SaunaKing

posts: 12

Jun 28, 2007 6:52 PM ET    Quote  Report Abuse
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I am a company that sell Infrared Sauna Rooms (wholesale). We have been trying to get into Costco, Homedepot, Target, etc. Tried everything, calling, applying on line, writing to the headquarter...nothing seems working at all. Would someone acturally know where to satrt, or is there any tricks to get to talk to the right person? Hopefully we could get some help or advise!!! Thank you!
ethnicomm

posts: 62

Jun 28, 2007 9:17 PM ET    Quote  Report Abuse
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Saunaking - do you have a website where I can take a look at your products? Is this the same product that is selling at BuilderDepot and Amazon?

There are many questions that I need to ask before I can offer any useful advice. Bottom line - your offer has to be exciting enough to get the buyer`s attention.

Do the accounts you have been trying to get in to currently carry a similar product? If so, is there a compelling reason for them to consider your product (aside from potentially lower price)?  Any innovation, unique point of differentiation that the retailer can leverage against their competition?

If this is a totally new product, does it fit into their retail concept?

Do you know the name of the buyer for this category?

I`d be happy to review your communication with them to see if there is something that can be tweaked.
ethnicomm2007-6-28 21:21:56


-------------------------

A good idea is a good idea NOW![sup]TM[/sup]

ethnicomm inc. | sales | marketing | web | strategy consulting
GetAGrip

posts: 99

Jun 29, 2007 1:07 AM ET    Quote  Report Abuse
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You can hire a manufacturer`s rep. to take you in to those  retailers for 5%-10%

-------------------------

Trent Rousey
President - 3R Products, Inc.
SaunaKing

posts: 12

Jun 29, 2007 1:30 PM ET    Quote  Report Abuse
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www.saunakingproducts.com

Yes, we are selling at Builder Depot, and Amazon. There are so many brands of infrared sauna rooms (mainly manufactured in China) Besides lower price, we are ETL certified quality, inventory guarantee, flexible orders

The hard part is we dont know buyers name for our product line. Tried to get names by calling headquarters, merchandising office and etc, no results.

We have great product, "enough" compatitive advantages. What frustrated us was not knowing where, who, and how to approach to our potential buyers (given the fact that we are a very new start up company)

 

Thank you so much for the nice advise

SaunaKing2007-6-29 13:32:7
bert

posts: 393

Jun 29, 2007 1:49 PM ET    Quote  Report Abuse
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Oddly enough I had visted your web site before when I was thinking about buying a sauna.  At that time I found your site using Google.  This was a few months ago.  Then and I noticed now, your web site does not tell me how to buy one.  At leaset as far as I can tell.  Are the majority of your sales direct or through resellers like Builder Depot and Amazon?



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Bert at Harvey Software, Inc.
Multi-Carrier Shipping Software and Supply Chain Solutions for Internet Retailers

Also a provider of free shipping information and resources at Harvey Software`s Parcel Shipping Blog along with free tracking solutions at TrackingPage.com...
SaunaKing

posts: 12

Jun 29, 2007 2:05 PM ET    Quote  Report Abuse
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Right now, we are in the process of updating our website. Soon, we will have ecommerce available on site. You are right, we do retail on our own site at manufacture suggest retail price. Our business strategy is wholesell to retailers (big box retailors preferred).
bert

posts: 393

Jun 29, 2007 2:15 PM ET    Quote  Report Abuse
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Ethnicomm how did you know they were selling on Builder Depot and Amazon?



-------------------------

Bert at Harvey Software, Inc.
Multi-Carrier Shipping Software and Supply Chain Solutions for Internet Retailers

Also a provider of free shipping information and resources at Harvey Software`s Parcel Shipping Blog along with free tracking solutions at TrackingPage.com...
ethnicomm

posts: 62

Jun 29, 2007 9:13 PM ET    Quote  Report Abuse
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Bert  - I googled infrared sauna + saunaking and saw items on Builder Depot and Amazon :)

SaunaKing - if your business strategy is wholesaling, then why are you retailing online? This does not send a good signal to the potential retailer who might want to carry your line. Just curious.

-------------------------

A good idea is a good idea NOW![sup]TM[/sup]

ethnicomm inc. | sales | marketing | web | strategy consulting
bert

posts: 393

Jul 02, 2007 11:45 AM ET    Quote  Report Abuse
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Ethnicomm - you see where I was going.  It is very hard to play both sides of that fence.



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Bert at Harvey Software, Inc.
Multi-Carrier Shipping Software and Supply Chain Solutions for Internet Retailers

Also a provider of free shipping information and resources at Harvey Software`s Parcel Shipping Blog along with free tracking solutions at TrackingPage.com...
SaunaKing

posts: 12

Jul 02, 2007 1:05 PM ET    Quote  Report Abuse
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Well, Our website retail price is MSRP, (we won`t sell below that) it is more for directing the market price for "SaunaKing" products. Like other big producers sell their products thru their own websites at MSRP. Im just guessing here that we can do the same thing...

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