Aloha Seth,
and thanks for CREEPIN` me out w/ your cool bug stuff! ooooh my nephews will LOVE you! Last time I stayed at their place, I woke up to a big ol` spider right next to my glasses.

AHHHHHH! creeps!
but yes, I`ll still send them to your Web site so they can creep me out even more. (she grumbles

)
if you`re really going after ORGANIC rankings... how about starting a blog? what can you write about that would get your audience (target market) creeped out and have them participating and gathering on YOUR lawn?
are there things you can teach them?
pranks you can have them share - and win a contest for the best CREEPY PUNK ever?
the more you blog (aka: write) about things relevant to the keywords you`re going after, the easier it`ll be for you to get to the top.
one warning: sure, I may be biased - since I have a product on blogging -

BUT - honestly, the product came out of our own necessity and findings trying to promote our company on the web.
the "how to business blog" product was only created AFTER we tried everything SEO related, including hosting a forum and couldn`t get past page 10 (bleck!). Once our Coach got us into blogging for our business, we were HOOKED -

(yes, much like a drug - or coffee for the surburbanites) b/c of the quick results we saw. AND, it put us in control of SEO and updating our Web site, since it was sooooo easy - even for a non-techie like moi.
So - that`s my 2 cents. hopefully i`ve turned on another biz owner to the beautiful act of blogging for your business. and keep me posted when you create a blog of your own - so i can send it to my nephews so they can WIN your contest. man are they good at creepin` out their aunt Dee-Dee.
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Coach Deb
Communication Commanderette
http://AdvancedBusinessBlogging.com