Take a look at our site and let us know what you think.
I`m going to be honest here because I`m sure as a business owner, your goal is to maximize the return on your investment, which in this case is the amount of money, time and resources you put into getting this site together (ultimately, making money from the site).
Upon first opening up the page, I couldn`t tell what the purpose of your site really was. After looking at the graphics, I initially thought you were in the wedding gown business, but after looking even more, I thought you were in the `holiday cards` business.
I`m still confused...however, I`ve concluded you`re in the Invitation business, I think?
Also, when I clicked on several of the links (most of them), new windows popped open, that really confused me and I noticed on some ocassions, I was at different web sites altogether.
I think your site needs a little more focus and guidance...shoppers need to be held by the hand and guided, for example:
The following site has Step 1, Step 2, and Step 3
They`re directing the customer, while educating them along the way. (they probably could get rid of that banner at the top, but I guess it`s a revenue generating product for them)
Notice how they showcase another product on the right "Looking for Something Different"
I`d probably put your "Ticket Invitations" in a section like that...
Perhaps view the site above and that should help give you some direction.
They sell a boatload of stuff. My theory is to find a successful model and model it.
Hope this helps
I guess we`re at a 50-50 standoff. 4 posts and 2 for and 2 against. I thought your site was easy to understand. I got it right off like Edgar did. Discount wedding invitations. Could it be designed better? Maybe. But heck, that could be said of 95% of the sites out there. And I`m sure you will evolve as time goes on. I found it easy to navigate and use.
If you ever decide to offer hand-calligraphy, contact me - I am a calligrapher and I do wedding invitations- not as a main business, but from time to time when called upon by people I know. Give it away a lot as gifts for friends` weddings. I have one main style I use and most people like it. I can send samples. But as you probably know, hand-calligraphy is not inexpensive - it`s not for everyone.
How are you marketing the business? Just curious.
Have a great weekend.