I agree as well that having all your text in an image may look pretty
with guaranteed fonts, but it means nothing at all when it comes to
being found by search engines. Aside from that, the layout of the text
in your About page wasn`t all that great. It could use some line
spacing.
Biggest issue for me is content. I see you`re a kitchen and bathroom
remodeling company. Great, except the only way I know that is by going
to your About page. That should be your landing page introduction.
My problem: I want a new kitchen. I don`t know what exactly I want.
Your problem: How can you convince me that you have lots of ideas, they
match my unknown dreams, and that you`re better at this than some other
company.
The Web site`s problem: None of this comes across.
I really don`t think remodeling a kitchen is all about stress. If it
were, then I`d likely go to a physician for some sort of pharmaceutical
solution, being a Chile of the Sixties. :-D And yet that`s your prime
selling message....that I have a lot of stress.
Is that really what you`re selling? I`m guessing, probably not. I
already know I have lots of questions. I don`t need more from a site, I
need answers. That`s where the content is a bit skewed, see?
Your picture gallery does nothing for me, I`ve seen all that in
magazines. Instead, why don`t you have before-after pictures? (The
fades, by the way, between images are off-putting to me. Maybe not
everyone, just me.)
I`m in FireFox 1.x, likely going to upgrade any day now. When I went to
the Gallery, I couldn`t get back to your home page. No menu items, and
the company logo wasn`t clickable. I had to use the "Back" button. Not
elegant.
Your company name is "Remarkable!" What`s so remarkable about what
you`re showing me? The "Process" content is so cramped, I got tired
looking at it. This again, is a function of graphic text versus actual
text that could be formatted.
All in all, it`s a cool graphic design, and I like the colors. This is
a sales job problem, not a design problem, excepting the conversion to
actual text. You need a clear mission statement, and content to pump
some life into that statement.
Let`s say I give you a 1-minute spot on the National Network News,
tomorrow night at 10pm. You`ll be part of the main feed, going out to everyone
watching the number one news show, that night. You get 1 spot only, 60
seconds.
What would you say?
CraigL2008-9-16 0:20:46