It probably requires a bit more of a polish.
Ayurveda, the science of longevity used in India for thousands of years, aims at promoting the concept of positive health, natural beauty and long life. These ayurvedic ingredients have been formulated into an array of herbal products and utilized in the development of ancient beauty enhancing beauty cosmetics for cosmetics, hair care and henna products. What you will not find is toxins that most other products, even those classified as organic use that in lab studies have been shown to cause long term damage to organs, and the nervous system. To create a consumer culture that is centered around Ayurvedic and 90-98% organic living is the main goal, while building a global retail/wholesale enterprise.
The Ayurveda Dreams brand, which will be patented for Caterina Fashions & Beauty Incorporated by Classic Creations of
Katherine Appello, founder, is dedicated to bringing the Ayurveda Dreams line to its fullest potential. Ms. Appello will introduce Ayurveda Dreams to the public via a 30 minute DRTV infomercial. The reason being that television is the most powerful medium in the history of communications. With incredible potential to reach millions of viewers, direct response TV can take new products… directly into the consumer’s home working closely with Infoworx and taking advantage of their turnkey package that handles every aspect of fulfillment. From this we will build to add new ayurveda products, 90%-98% organic fashion and beauty, including our own line. In addition, we can create our own franchise, purchase a never before in the
In addition to Infoworx, Ms. Appello will hire an operations manager. She has also chosen who will be her assistant and bookkeeper, as well as outside consultants to ensure smooth running of the firm. She is happy to work very closely with the investor group to benefit from their wisdom and experience.
Revenue would come from product and services sales initially, then franchises, and finally taking the company on the stock market. What Ms. Appello asks for is $175,000 for the turnkey package and $375,000 for six months operating expenses. Valuation is $8.9 million the first year from the infomercial and shopping channel alone and Ms. Appello is offering equity/ownership percentage, never to surpass that of Ms. Appello as Chairman/President/CEO.