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Hi Nate, welcome to the forums. :-)
Here`s the thing: If you try to start a business as an emergency repair
system, you`ll likely be severely disappointed. Most businesses take
somewhere around a year and a half to two years before they start
really making sense.
You sound like you`ve got a talent, so the problem is to parlay that
talent into a business (service). When you say you`re hosting a
seminar, what do you think that means?
In other words, are you teaching something to people, or are you giving
a lecture about a topic? Do you have a sound system or will one be
provided? Will you use a mic and lectern or a wireless headset? What
about visuals? Will you be using graphics, and if so, how will they be
displayed?
Then there`s seating. Are people going to prepay their seat, or will
they just arrive and find free seating? Estimate a guess of how many
may show up, then add in 50% more seats. Will your location provide
those chairs?
Will people need to take notes? If so, you could use a tablet or
pencils with your company name and logo, along with a phone number or
Web URL so they book you on their own.
This isn`t about public speaking. It`s about entertainment. You`re
putting on a 1-man show, regardless of whether you play music, do
ventriloquism, or tell jokes. How will you highlight yourself? Are
there lights? Will you need additional audio, like a tape recording?
The key here is to engage your audience, get them participating, then
be sure they have a way to contact you in the future. Keep copies of
any advertising, and call the local newspaper so they can send someone
either to cover the event or at least to get "exit interviews." That`ll
be comments from people who heard you speak. All that goes toward the
promo package.
What`s the name of your company, what`s your specialty (topic or
field), and who`s doing your bookings? If you`re booking yourself, make
it entirely easy for people to find your info and schedule a date.Above
all, be entertaining!
If you think you need entertainment and giveaways, then what`s the
seminar about? That`s why I`m curious as to your definition of the
term. Usually there isn`t entertainment in a typical seminar, to my
understanding.
On the other hand, if you`re the "promoter," then that`s a whole other
ball of wax. There, I`d recommend that you spend some time in the
industry, perhaps getting a job working for a concert promoter so you
can see what`s involved in developing an idea then seeing it through.
It`s complex.