Here`s the thing: If you try to start a business as an emergency repair system, you`ll likely be severely disappointed. Most businesses take somewhere around a year and a half to two years before they start really making sense.
You sound like you`ve got a talent, so the problem is to parlay that talent into a business (service). When you say you`re hosting a seminar, what do you think that means?
In other words, are you teaching something to people, or are you giving a lecture about a topic? Do you have a sound system or will one be provided? Will you use a mic and lectern or a wireless headset? What about visuals? Will you be using graphics, and if so, how will they be displayed?
Then there`s seating. Are people going to prepay their seat, or will they just arrive and find free seating? Estimate a guess of how many may show up, then add in 50% more seats. Will your location provide those chairs?
Will people need to take notes? If so, you could use a tablet or pencils with your company name and logo, along with a phone number or Web URL so they book you on their own.
This isn`t about public speaking. It`s about entertainment. You`re putting on a 1-man show, regardless of whether you play music, do ventriloquism, or tell jokes. How will you highlight yourself? Are there lights? Will you need additional audio, like a tape recording?
The key here is to engage your audience, get them participating, then be sure they have a way to contact you in the future. Keep copies of any advertising, and call the local newspaper so they can send someone either to cover the event or at least to get "exit interviews." That`ll be comments from people who heard you speak. All that goes toward the promo package.
What`s the name of your company, what`s your specialty (topic or field), and who`s doing your bookings? If you`re booking yourself, make it entirely easy for people to find your info and schedule a date.Above all, be entertaining!
If you think you need entertainment and giveaways, then what`s the seminar about? That`s why I`m curious as to your definition of the term. Usually there isn`t entertainment in a typical seminar, to my understanding.
On the other hand, if you`re the "promoter," then that`s a whole other ball of wax. There, I`d recommend that you spend some time in the industry, perhaps getting a job working for a concert promoter so you can see what`s involved in developing an idea then seeing it through. It`s complex.