i`ve been a lurker for a while and have started participating more with the recent launch of my bag company, Durtbagz.com
last week, i received an inviation to participate as the bag sponsor in a pre-Golden Globes celebrity suite at The Silver Spoon, in LA. this means that each attendee would recieve a Durtbag upon entering the suite, to carry around the rest of the shwag they gather.
although, i am really flattered by the invite (espeically since it came a whopping 5 days after our press release went out. thanks businesswire!), there are a few reasons why i`m considering turning down the invite.
1. it is pretty expensive to participate and with the cost of the bags and the "sponsorship fee", it will be around $7k, not including shipping.
2. celebs aren`t my target audience. college kids are.
obviously, i`d do it for the press potential because i highly doubt teri hatcher is going to be the next Durtbagz spokesperson. but, i`m just not sure that being in UsWeekly or on E! (if press like that even occurred) is worth the money since it`s not targeted directly to college kids and college campuses. .
does anyone have any thoughts or any experience with an event like this? i`m really struggling with this decision because i`m so new/unfamiliar with this type of event.
head bag lady,
"what`s your sign?"