Oh wow...this is *pretty*! I`m not usually given to that word, being a
macho kinda 90s guy with no hair, but I really got an "Oh Wow!" when I
opened the site! AND it loads quickly, where background so often slow
things down. Cool...!
I also had zero trouble understanding the place, clicked a basket thumbnail, and went right where I wanted to be. Excellent!!
Nikole has been discussing with Roland (Webworld) the problem with
PayPal shopping. I saw one issue when I clicked "Buy now." I cancelled
the order, and it threw me out of your site completely. I have no
idea how to resolve that, since I`m not a developer.
I also don`t know how to fix your issue with adding Alt-Text image words and having your site re-arranged.
Other than that, I think the next area to look at would be your
typography. In other words, the content and layout is fine, but you
could use some changes in making things stand out with tasteful
For example; on your home page you have: "Richmond`s finest gift basket
store." It`s the same typeface as the following content. This could be
a tagline or headline, and stand out a lot more. That way, people would
know you`re in Richmond. (The tagline might use some brainstorming work
too. Does it really matter on the Web that you`re in Richmond?)
In your Contact page, it was very hard to quickly differentiate your
phone numbers, your email address, and each reason for the various
emails. Look at other sites and you see these kinds of things are
"grouped" with some whitespace above or below each paragraph of related
This could likely be your chosen development editor. I don`t know
PageBuilder, and use Nvu myself, so I`m not sure what are your
On the Email signup page, the actual content ran off the right side of
the screen. So there`s a margin/box error going on there. Don`t know
what, exactly, but I`m using FireFox 1.x, so it may be partly
Yup. Just checked it in IE, and it works fine. So there`s a
browser-compatibility issue here. Since FireFox is a huge competitor to
IE, you`ll definitely want at least to test for those two. The other
browsers....enh...not a whole lot of market share, but you should be
elegant and look about the same in them all.
Overall, I really like the site. :-) I couldn`t see the banner
image, for whatever reason, and on the "Email Signup" there`s no menu
to return home, but I clicked your basket logo and that worked. Small
things...oops...just checked and in IE, I saw the banner...it`s again, not in FireFox.