Forums: Discussions for entrepreneurs and small business.

First of all, I`m not getting what it is you do, much less what you offer. Are you a lab, a research company, a manufacturing company?

Here`s something you could look at that sort of highlights the problem. Right now you have this as your Vision:
In other words, you`re going to relentlessly say you`re different from other people. ;-D So? But if you do a minor edit, things begin to clarify:
So to answer your question, would I buy from you, my question in return would be......buy what?

Yes... I am 100% with CraigL.
When I went to your web site (which is not bad, if you coded it yourself) but if you paid a designer to design it "GET YOUR MONEY BACK".

Here is the thing, you need to separate the Pharmaceutical part from the Skin Care Products. If I land on your page and see that you`re a Pharmaceutical Company, I want to click away simply because I am tired of getting "Male Enhancement Spam Emails" as if I need it... hahhaa

But my point is, Clean up your site, currently it`s all over the place.



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Edgar Monroy
Web Developer / Owner / Consultant
When starting your own business the need to "know-how" is greater than money!
http://www.nuevolution.net

If your target viewers are the general public, it isn`t easily understandable just what you do. If you were not in your industry and read your main page text, would you understand what you are talking about?

You are pretty much trying to state what your company purpose is; I don`t see where you tell upfront how you benefit the viewer reading the information. In other words, if I`m looking at your site, my thought is, "What`s in it for me? How is this company/website helpful to me?"

Being in a technical field doesn`t always mean you have to speak in a technical manner.


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M Hall
Website Critique Community
International Society of Curmudgeons

I looked at the actual product page, as requested ..

and the problem is a matter of just talking about things instead of talking about your buyer. The text itself isn`t too bad, but you talk about how "many people don`t know they have it". This doesn`t matter, because if they are there and interested in the product, they obviously know they have it. See what I mean?

Stick to talking about the benefits of your particular product. If someone has this condition, what are their concerns? And how are you going to help them? Those bullet points are a good start, just bad formatting ... move them up the page and knock out some of that top text.

Also see: copywriting.