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Organic and Vegan Beauty Line Expansion

 
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katt33

posts: 484

Sep 19, 2007 7:28 PM ET    Quote  Report Abuse
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Caterina Fashions & Beauty Inc already has skin and hair care products, daily and targeted, out that are 100% organic and 95% vegan, so even someone like its founder with very sensitive skin, as well as skin allergies can use them without irritation and now is looking to have bath and body, as well as a fragrance line with the same scents to launch next year.

The manufacturers will be the same ones in India that developed the skin and hair care products for us and drop ship.  The estimated minimum cost is $4,000 and a maximum $7,000 and about a year for development and final launch.  This is just the beginning, as the firm then seeks to develop a cosmetics line and then a fashion line.

Twin

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Sep 20, 2007 10:55 AM ET    Quote  Report Abuse
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carrieS

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Sep 20, 2007 8:46 PM ET    Quote  Report Abuse
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Hello,

Sounds like a product to look forward to!

katt33

posts: 484

Sep 22, 2007 3:34 PM ET    Quote  Report Abuse
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Anything I can do to improve the pitch?
Sep 24, 2007 4:29 PM ET    Quote  Report Abuse
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Kat,

This looks great.  As you know organic and all natural are big sellers as consumers continue to become better and better educated.  However, I can tell you that while that is a major selling point, cosmetic packaging is also a big part of the perception of buying.

The biggest key for an elevator pitch is to keep to under 30 or four sentences.

Caterina Fashions & Beauty Inc offers skin and hair care products, bath and body, and a fragrance line that are 100% organic and 95% vegan, perfect for those with sensitive skin, allergies or seeking an all-natural lifestyle.

Then you can add the rest.

Let me know if you need additional help.

Jennifer

katt33

posts: 484

Sep 25, 2007 2:05 PM ET    Quote  Report Abuse
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Thank You.  This defenitely helps.
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