I`m completely new to this, so please be patient with me. This is the first time I`ve posted here, and the first time I`ve even posted to a forum or site such as this.
So here goes...
I`m launching a new business that will be a film production company playing host to an internet based "Round the World Travel" TV show and then a full length feature film/documentary DVD. I`m just now planning the first season, which begins in 08, but I would like to do this every year.
I`ve coined the idea "Travel 2.0". The reason for this is the travelers on the show have complete control. In fact, they even get involved financially. I already have the entire crew created and each of them will be responsible for their own food/expenses. Something they have fully agreed to. In return, they get to plan the entire journey and have a financial interest in the project. I plan to find sponsors to pay for the rest of the project.
I have a production company that will do all the filming/editing/directing, and I have studied the travel industry, specifically the entertainment side of things and I think I`ve picked up on why it is lacking. With this in mind I`m confident I`ll be able to take the baton, regardless of wether or not they`re handing it to me.
This is user generated content at its finest.
Who is the targeted market? Hardcore travelers. Not your typical retirees who like to sit and watch Travel Channel tell them they need to choose $300.00 a night hotels. Not the people who read "budget travel" guide books who only recommend companies who will PAY to be included in the book.
No, I`m after the hundreds of thousands and even more people who are out roaming the planet. Exploring cultures, writing for national geographic, studying abroad, etc. Believe me when I say, it`s a chunky market that has yet to be touched.
In fact just two days ago we launched a FaceBook account for the project and instantly picked up several hundred members who were drooling over the concept. We plan on hitting MySpace, and we`ve put together press lists that include pretty much every major travel media source on the planet.
I`m a blog consultant by trade, so I`ve been able to study internet trends and social networking in ways many have not. I understand where it is, where it is going, and where it will be. I`d like to harness this new found power and milk it for everything it`s worth.
Here is where I am. I`ve built an entire site. I have a production company signed on to work on commission. I have the crew put together. I have a high profile travel photographer from New York ready to pack his bags. And I`ve printed out my idea, sealed it up in an envelope and sent it to myself via certified mail.
Now, where the heck do I go from here? I would love to get others involved in the business side of things, but have no idea where to start. I know I need a business plan, marketing plan and all that jazz, but right now that kind of thing is completely foreign to me.
I`ve got 15 months before the she crew departs for the journey, and I have no idea what should come next.
Any thoughts? Any advice or people interested in getting involved?
I very much look forward to hearing your opinions.
Globe Roamer TV
"The real journeys are the ones where you bite off more than you can chew, and then live through it"