Ya know what?? I like your site. You make it plain to see what you`re selling, how much it costs, your list of products does not give you more and more drop down lists. If I click on clocks, I will see clocks. They will not make me choose which clocks I want to look at from there, nor will it then take me to banks. Your pics look good. Sure, maybe if you spend tons and tons of money to have it done professionally, it may look better, but I thought you did a nice job.
I could browse without having to sign in, and when I was ready, I could register and checkout. The only thing might be to put the shipping charges on the checkout page, so I would know how much I would be charged for shipping, prior to registering. Other than that, I think you did a fine job.
I also feel that there are several people who like to look at catalogs in the evening, or maybe in the bathroom, and then like to call or go online to place orders. So, if you offer catalogs, that`s great!! Look at Carol Wright, JC Penney, Sears, Deluth Trading, Lehman`s and the like. I get their catalogs 2-4 times a year, and they all have a website for me to place orders, as well as a phone number if I prefer the personal touch.
Good luck and have a great time selling your wares.
But without faith it is impossible to please him; for he that cometh to God must believe that he is, and that he is a rewarder of them that diligently seek him. Hebrew 11:6