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Need advice please with start up funding...

 
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MDonaldson

posts: 155

Sep 29, 2009 3:50 PM ET    Quote  Report Abuse
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Right now, most of the loan and investor avenues are requiring good to excellent credit. Have you checked with your local SBA office?

If you can't find all the money you need to start this business, how could you change your concept, distribution channel, or startup needs to get started on less? What could you eliminate, delay or change about your business model to bring the amount down? Could you bring in one or more additional owners who contribute cash while you contribute time?

Many years ago (and in some places, still), women's clothing was sold by travelling salespeople who carried inventory with them and called on the ladies at home. (A friend of mine has an uncle who still sells clothing and higher end costume jewlery this way.) What would it take to set your business up under this model? You could put together a website catalog and then make sales calls at home - more convenient for the customer, they can do try-ons in the privacy of their own home, and you would get to know them and know what they are looking for (and what they have to sell).

Once you developed business credit (and saved funds from your profits), you can then expand to a brick&mortar location.

Best regards,

Molly Donaldson



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Start Here. Go Far. LaunchX
Sharpemommy

posts: 3

Sep 29, 2009 5:01 PM ET    Quote  Report Abuse
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Molly, that's some really good ideas! Thanks for that!


FastVentures

posts: 306

Sep 30, 2009 11:24 AM ET    Quote  Report Abuse
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I’m not sure about the idea with the traveling sales people. While these party-like sales events have proven to be successful for high-margin products such as cosmetics or household items (e.g. Tupperware), since you will be working off a consignment-based revenue model, I don’t think that targeting a handful of people at the time will yield the results you’re hoping for.

 

On the other hand, I think that Molly is right about putting your store on the web. You can target a huge audience, based on a nominal cost overhead, and perhaps even automate some of your day-to-day operations.

 

Be different! Think about having a virtual fitting room, streaming fashion shows, and quality images for every single item. You could source merchandise from anywhere in the country by offering a function where brand new mommies upload a picture of an item, type up a brief description, and negotiate an asking price. Based on this, you can either accept or reject merchandise.

 

You can kick off the marketing of your site by posting ads in classifieds, put post-card-type of flyers under windshield wipers on cars in mall parking lots or BabiesRUs stores, etc.

 

I’m sure once this project takes off you won’t even think about opening a “brick & mortar” store anymore. J

 

If you’re interested in discussing your project in greater detail please feel free to send me a PM and I will see what I can do to help you get this project off the ground.

 

I hope this helps.

 

 

Mark

 

 



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Jackson Steiner
http://www.JacksonSteiner.com

Advanced Document Design for entrepreneurs, intermediaries, and the financial services industry.
http://www.Publications.FastVentures.com
startuphelper

posts: 106

Sep 30, 2009 1:39 PM ET    Quote  Report Abuse
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I have owned a children's & maternity resale shop (brick and mortar). The maternity clothing sales were my fastest growing and best selling items. While there was a lot of competition in children's resale, maternity resale was almost non existent in my area. Customers came from miles away. That's the good news.

The bad news is that it is extremely costly to start up a brick and mortar shop. You probably won't find traditional financing for this. An SBA loan requires that you contribute your own money (at least 20% of the $85K that you need) to the deal. Also you need to have industry experience, strong collateral and excellent credit.

Grants are non-existent for this type of startup. You will need to raise the money yourself. Possibly through a homequity loan, credit cards, 401K funds, etc. Certainly not the best route to take, but an option.

Otherwise, scale back the plan. Smaller location? Used fixtures?

An Internet business is a possibility, but the logistics don't make sense. You're talking about used clothing. How will you get your inventory? If you have customers mailing you clothing it's unrealistic. I gaurantee you 90% of it will be junk (that was my experience). Buying customers need to try on the clothing. "Virtual fitting room, streaming fashion shows, and quality images for every single item"...again not realistic.

I will be offering a viable funding option in a few weeks (see signature) so there is still hope for your dream business. In the meantime, work up a realistic business plan. That is your first order of business.



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Sylvia Business Plan Mentor
Sharpemommy

posts: 3

Sep 30, 2009 4:11 PM ET    Quote  Report Abuse
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Thank you both, Mark and Sylvia. You guys as well have given me some valuable advice. However, Mark, I need to have a brick and mortar! I have thought about opening an online boutique (and even thought more about it after reading your post), but there are a number of maternity resale shops on the web and in my opinion, pregnant women really need to try on the clothing...

"Think about having a virtual fitting room, streaming fashion shows, and quality images for every single item. You could source merchandise from anywhere in the country by offering a function where brand new mommies upload a picture of an item, type up a brief description, and negotiate an asking price. Based on this, you can either accept or reject merchandise."

I'm loving this! I think this could be something that I might incorporate into a future website!....

Sylvia, I would be so thankful for any information, advice, or suggestions related to the resale industry, or running a resale shop seeing as you have owned a resale shop before!...

Thank you again

startuphelper

posts: 106

Oct 01, 2009 4:33 PM ET    Quote  Report Abuse
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One of my biggest regrets in closing the shop is that I missed the opportunity this economy is affording the resale industry. Drat. I pulled out too soon (2005).

The most useful advice I can give you is to have a boat load of cash on hand to live on because there is not much money to be made in resale. However, an upscale maternity shop could really do well depending on your  location. Location is key. (I actually was going to try that myself a couple of  years ago but rents in the neighborhood I was looking at were outrageous.)

Go to this website for the motherload of resources for the industry. Go to the "sharing" area for the discussion forum. However, be forewarned, you won't be able to pull  yourself away. http://www.tgtbt.com/

Good luck!

 



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Sylvia Business Plan Mentor
MainStreet

posts: 26

Oct 02, 2009 2:14 AM ET    Quote  Report Abuse
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I will say the same things as everyone else on the blog - No Investor will invest and No Bank will loan to you with bad credit.  In fact, even if you got angel money from a relative - you wouldn’t be able to get a lease in a shopping center, set up net 30 accounts with distributors, get more money if you run out (which will probably happen as most entrepreneurs underestimate expenses and overstate sales).  Your venture starts and ends with your credit history. 

Now with the bad out of the way - start working towards your goal.  You could def try guerilla tactics to get your foot in the door via the web or perhaps a booth at the flea market or similar place in your area.  However, what I would do is look at how I can feasibly make this happen in a reasonable time frame. 

The credit problem: My first step would be to get a court order to remove any accounts that were your husband’s responsibility after the divorce.  You can type it up yourself, take your divorce decree, and visit with the judge that handled your divorces secretary to take it by for a signature.  It will be an uphill battle, but eventually you will get those removed.  Next, I would dispute all of the negative information on your credit report that you have any valid reason for disputing.  DO NOT HIRE A CREDIT REPAIR COMPANY - they will do nothing you can't do yourself and may harm you and will take your money.  Then you need to pay off everything that you are responsible for.  If you pay a collection - it still appears but has little effect on your score after 12 months.  If you don’t have any open trade lines in your name - get some.  You can buy credit from a credit card company that will give you a $300 card with $280 in fees on it.  Pay it off and just pay the fees every month.  You can also buy credit at a bank by purchasing a CD the borrowing against it - a two year note gets you the max bang for your buck.  You need a total of 4 good trade lines minimum for at least 2 years.

The funding problem:  The SBA would guarantee this loan if the bank backs it.  In fact, now is a great time for the SBA because a 7a loan has a 90% guarantee and no fees.  You do however need 20% down.  If you don’t have the cash - look at home equity or 401k or whatever you can get.  None of that works - save half the cash you need then approach a relative that has the other half or a company like mine.  No skin in the game, no business.  By approaching it this way, you have reduced your capital need from 85K to $8500.  That is a number you can come up with in a reasonable time horizon.  I don’t know what your financial situation is, but even if you are on welfare with 6 kids - you get a tax return that size...  I would speculate that if you figure it will take you 2 - 2 1/2 years to fix and rebuild your credit, start saving now to reach your goal of $8500.  Bankers will still see the collections, but if they are paid and you explain that you went through a divorce and paid them as soon as you could, they won’t decide your loan based on that.  If you owe any money to the government, the SBA, student loans, HUD you need to pay those first.  The SBA won’t back you if you owe money to the government.  This path leads to business ownership in two-three years.  If you haven’t already, in the meantime I would definitely get a job at a competitor to learn the business and see if it is something you really want to do.

If you are unable to pay your debt, your credit report will reset after 7 years from the date of first delinquency.  Bide your time and save money for your dream.

Best of luck to you - If I can help further please feel free to email me.

www.buildingmainstreet.com

 

startuphelper

posts: 106

Oct 02, 2009 9:18 AM ET    Quote  Report Abuse
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While it is true that you won't be able to get a loan with bad credit, you may still be able to get a lease. There are many empty store fronts these days and you should be able to work out a deal with someone despite your credit history. Landlords are more willing to take a risk nowadays.

Also, with a resale shop you don't need distributors. Your customers will bring you all of your inventory. Later down the road when you've cleaned up your credit issue you can start to offer new items and find vendors.

Working in a resale shop is an excellent suggestion. Actually it will be a necessity if you need an SBA backed loan. Industry experience is a main requirement (see my blog below).

Preneuraholics Unite is a new company dedicated to funding small businesses. It will fill the gap that currently exists for those business owners (and wannabe's) that do not qualify for commercial loans, SBA  loans, capital venture funds, angel funding and grants.

Preneuraholics.com coming soon!



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Sylvia Business Plan Mentor
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