In the beginning of the Internet trend, web design companies focused on the design and look of a website. Today, web design has taken on a new dynamic on the visual aspects and has become an essential marketing tool. Web designers are becoming increasingly popular because they are able to offer a wide spectrum of services, including web hosting, programming and online marketing.
Business web hosting acts as the foundation and physical location for your website. Although some companies vary, expect monthly web-hosting fees. Fee brackets depend on each company and may be inclusive in your initial quote, or you may find yourself paying additional fees. You might even find that some web design companies do not offer hosting and you will have to find a provider on your own.
“Front-end” website development
The front-end of a website incorporates the layout, text, images, graphics and videos on a website. These are the key features people first notice when they come across your website. Front-end website development is an important factor in web design services that you should seek.
The design of your website is a direct manifestation of your brand and company. Web design also conveys the level of professionalism of your company, as well as your credibility with prospective customers. Quality front-end design will help you build and maintain your company, communicate effectively with your clients and drive profits.
“Back-end” or programming website development
Programming is not necessary for every website, but is an integral part of “interactive” and “dynamic” websites. The back-end of a website makes up the organization and efficiency of the source code, invisible scripted functions, search engine optimization and the server-side elements that process the output from the front-end. Back-end development is critical if you plan on selling products or services, gather information from users from the website, or need integration between a database and your website.
Many web designers offer these types of programming services and custom web ecommerce development. Keep in mind that programming services increase the overall costs of a web design significantly. Many business owners opt for a simple, template-based website, but a more dynamic website will increase profits dramatically.
No matter the type of style you choose for your website, determine what your website’s goals and make sure to implement programming and design that will help to increase the visibility of your brand.
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