Forums: Discussions for entrepreneurs and small business.

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JustJohn
Garage Cabinets of Idaho
http://cabinetsystems.us

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Web Design | Best Beef Jerky | ecommerce articles | Follow vwebworld on Twitter

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JustJohn
Garage Cabinets of Idaho
http://cabinetsystems.us

As Roland said, recheck all of your image sizes; your DIY page takes forever to load on DSL.

I think you provide a lot of good content, but your layout isn`t overly appealing; it doesn`t catch your eye or stand out to be memorable for what you`re selling. To me, it almost seems too soft of a look for the product, if that makes sense. Garages and their contents kind of bring to mind "manly", "mechanical" stuff, but it doesn`t really reflect that here. Just my opinion, and not trying to be stereotypical or anything.

You have some dead links / non-existant pages. You need unique page titles and descriptions for every page. You have a huge amount of javascript in your pages that should be imported if possible from a separate page.





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M Hall
Website Critique Community
International Society of Curmudgeons

I don`t like the full-page text.  Also, the font is too large, burgundy over pink is a strange choice of colors.  There`s nothing on the home page that compels me to look further into the site.

Your text is far too passive.  Never say "if you want...".  Assume the sale is a done deal and start closing: "Buy your quality cabinets here and now."  The only time you should use "if" is when you are offering payment options.

Just a personal gripe, but I think that the rollover big images to be unprofessional.  I much prefer a simple "click here for a larger image" button.

As a photographer, your images aren`t showing your product at their best.  They are not well staged and show as much mess in the garage as they do the cabinets.

Somehow, I keep getting back to those colors.  Yuk. 

Finally, what makes your cabinets any different from what I can buy at Ikea or Home Depot??  in other words, why should I buy from you? 




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Steve Mann
Internet Videographer
MannMade Digital Video
My Email

Wow

Good feedback. Keep it coming. I see I need to rethink a bunch of stuff.

Thanks.

John

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JustJohn
Garage Cabinets of Idaho
http://cabinetsystems.us

When I go to your site, I see (above the fold):
name
flag
junker cars in a garage

What is the purpose of your site? To sell your product?

If you were not you, and looked at your site for 5 seconds ... would you have any idea what you do and what the benefits are?

What I`d like to see:
A before/after that is more like your market and a little less extreme on the before.
Good copywriting - to the point, clear, obvious.

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Web Design | Best Beef Jerky | ecommerce articles | Follow vwebworld on Twitter

Love the picture of the garage needing help! LOL! That totally caught my attention. So, it was depressing to scroll down and see there was no follow-up along the same lines.

Having very big text doesn`t work. I`m on a 19" LCD, with 1280 resolution, and so I can just imagine what this would look like on a more typical resolution and size! Yikes!

The top part of the home page is a grabber. Now you need to reach into that well of creative fun and bring the rest of the page in line with the start-off.

It didn`t take that long to load on my DSL line, so perhaps the changes you`ve so far made have fixed the lagging load previously. I didn`t go to the rest of the site because without a strong intro, the rest won`t matter much.

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