Greetings Start Up Nation!
I`m so excited to have found this spot on the web. I`m what I call a perpetual entrepreneur. I`ve got ideas coming out of my whazoo and sometimes I pursue them and sometimes I don`t. My most recent love is a new Tryvertising service called My Denim Fling.
My idea is to connect denim brands with the ladies that purchase their jeans. The meat and potatoes is that I want to present my service to denim brands as a way to directly connect with ladies who have experienced their jeans so that they can get raw, honest true-to-life feedback from women who really wear their jeans. I`m talking the good, the bad, the ugly. Possibly convincing them to use a portion of their marketing budget on our services instead of questionnaires, polls and focus groups which can in most cases produce skewed answers.
And for the ladies they would receive either free or deeply discounted designer jeans to try, keep and then share their `flings` on our forums. In addition the denim brands would have access to the forums too and can interact with these ladies to improve, change or penetrate new and untapped markets. Another perk for denim brands would be the great word of mouth buzz they would get from the women, and possibly grow their brand in new and unexpected ways through My Denim Fling.
I`m not looking to officially launch till Summer 2008, because I think I`ll need a lot of time for developing this further, and growing my network of online Flingers. I think a great angle for this concept to really blossom is if my site has tons of traffic and hits, this way denim brands can possibly see the benefits this could bring for them.
Joining would be free for the ladies and that`s what I`m working on now. Getting ladies to join us!
So my question is do you think this concept could work, and how do I spread the word to grow my network so that we have a chance at a successful launch. Also there is a similar service called She Speaks that is popular that just launched last year, you can take a look at for a similar reference.
Thank you in advance for reading and hopefully sharing your opinions and advice
Success is always worth the risk*
Join My Denim Fling!
My Denim Fling
::Try Jeans::Keep Jeans::Share Your Fling