I'm looking for like minded people to start a Powerful New Condom Brand. Did you know that the most successful Condom company in the U.S. was started by a highly conservative and religious man? Nothing wrong with that, except that the brand identity and marketing are very outdated and they do not resonate with younger audiences.
Think Coke vs Pepsi. The only way Pepsi was able to build such a powerful brand is by targeting and building the brand to fit certain demographics, the 'Pepsi Generation'.
Think Axe vs All the others. Axe was able to build an incredible powerful brand by targeting a younger demographic that grew exponentially over the years.
Condoms these days are sold as 'Protection', which is their true purpose, but let's be honest, would you rather own a Volvo or a Porche?
The target demographic for condoms these days are married couples trying to prevent conception, but there's an incredible opportunity by creating a 'sexy' brand.
However, the most important factor is that only 1 in every 10 young couples (15-27) admit using some sort of protection on sexual interaction. But the only way to 'protect' people is by building a brand that speaks to their identity.
I'm looking for a small number of highly motivated people to start a very powerful e-commerce brand.
Looking for a developer and a designer to bootstrap the company and raise capital.
Don't hesitate in contacting me.